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2025 Summer Marketing Intern Undergraduate

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Reynolds American Inc.

Sep 16

  • Internship
    Full-time
    Summer Internship
  • Marketing
  • Winston-Salem

AI generated summary

  • You must be 21+, pursuing a relevant degree, have strong communication and organizational skills, previous internship experience, and proficiency in Microsoft Office. Safe driver’s license required.
  • You will learn product strategies, promote marketing performance, analyze business opportunities, engage in training, and make strategic recommendations.

Requirements

  • Pursuing an undergraduate degree with completed coursework in marketing, business administration, or related field
  • 21 years or older at the start of the Internship Program
  • Valid U.S. driver’s license with no restrictions and safe driving record
  • Analytical and problem-solving skills
  • Superior written and verbal communication skills and strong attention to detail
  • Excellent organizational skills
  • An action-oriented, innovative leader with strong influencing skills and a drive for results
  • Strong interpersonal skills
  • Previous sales and/or marketing internship experience
  • Leadership experience
  • Proficiency in Microsoft Office including Excel, PowerPoint

Responsibilities

  • - Develops superior product knowledge and, under manager and mentor guidance, learns about product pricing, sales, distribution, and consumer marketing brand strategies.
  • - Actively promotes the marketing mix driving performance against assigned quantitative and qualitative sales goals and brand measures.
  • - Develop and present a strategic business analysis project addressing real business opportunities and creating action plans against those opportunities.
  • - Completes personal development and training sessions on social styles and adaptive communication.
  • - Effectively and appropriately uses independent judgment in making business and strategy recommendations.

FAQs

What is the location of the 2025 Summer Marketing Intern position?

The position is located in Winston-Salem, NC, although some Trade Marketing internships may be located outside of Winston-Salem.

What is the hourly rate for this internship?

The hourly rate for undergraduate interns is $21.00 per hour, while graduate interns will receive $38.50 per hour.

What are the primary responsibilities of the Marketing Intern?

The Marketing Intern will support the company in the sale, marketing, and promotion of its products, develop superior product knowledge, actively promote the marketing mix, and complete a strategic business analysis project.

What qualifications are required to apply for this internship?

Applicants must be pursuing an undergraduate degree in marketing, business administration, or a related field, be at least 21 years of age at the start of the internship program, and have a valid U.S. driver's license with a safe driving record.

Are there opportunities for personal development during the internship?

Yes, interns will complete personal development and training sessions, including training on social styles and adaptive communication.

Is prior internship experience necessary to apply?

While it is not required, previous sales and/or marketing internship experience is considered beneficial.

What skills are deemed essential for this internship?

Essential skills include analytical and problem-solving abilities, superior written and verbal communication skills, strong organizational skills, and interpersonal skills.

Will interns have networking opportunities with senior leadership?

Yes, the internship program includes roundtable networking events with senior leadership.

Is there any support for housing provided during the internship?

Yes, housing stipends are provided for interns.

Is Reynolds American committed to diversity in the workplace?

Yes, Reynolds American values diversity and is committed to employing a diverse workforce to enhance business objectives.

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Reynolds American Inc.

Reynolds American Inc.

Manufacturing & Electronics
Industry
5001-10,000
Employees

Mission & Purpose

represents the largest market in the global BAT Group. The Reynolds organization and its predecessor companies can trace roots back to 1760. Today, we are leading the transformation of the tobacco industry with operating companies that offer a wide range of products to address the evolving preferences of adult tobacco and nicotine consumers. We have a clear purpose to build A Better Tomorrow™ by reducing the health impact of our businesses. Every day, our people, workplaces, and brands set us apart as we create a future that redefines the ways adult tobacco and nicotine consumers enjoy tobacco and nicotine in the 21st century. If working together to achieve this purpose speaks to you, you are in the right place. As a member of our team, you’ll join an exceptional workplace, collaborating across borders with colleagues from multiple disciplines to evolve our businesses in one of the most dynamic phases of our history. To keep up with the change happening in our industry, we have the most intelligent, curious, and resilient people in business taking on new challenges to drive us forward, and seek forward-thinking leaders with new skills and capabilities to join us on the journey. We invest in employees’ careers and total well-being because we know our organization succeeds when our people thrive. Creating A Better Tomorrow™ starts with being more inclusive today. To learn more about Reynolds American Inc. and its operating companies, please visit www.reynoldsamerican.com. Reynolds American Inc. is an indirect, wholly owned subsidiary of the BAT Group and the U.S. parent company of R. J. Reynolds Tobacco Company; Santa Fe Natural Tobacco Company, Inc.; American Snuff Company, LLC; R. J. Reynolds Vapor Company; Modoral Brands Inc.; RAI Innovations Company; RAI Services Company; and Reynolds Marketing Services Company.