Logo of Huzzle

GTM Marketing Intern

  • Internship
    Full-time
    Summer Internship
  • Marketing
    Business, Operations & Strategy
  • Sacramento

AI generated summary

  • You must be pursuing a relevant bachelor's degree, possess strong communication and analytical skills, and excel in project management to prioritize and manage multiple tasks.
  • You will develop integrated marketing plans, create campaign timelines, monitor results for effectiveness, and optimize performance by identifying improvements and ensuring deadlines are met.

Requirements

  • Pursuing a bachelor’s degree (business/marketing/engineering) with at least one year of completion.
  • Excellent English-speaking / writing, communication, and presentation skills.
  • Analytical mindset with the ability to analyze data, interpret insights, and make data-driven decisions for campaign optimization.
  • Ability to work independently to prioritize tactics based on importance and urgency to meet deadlines.
  • Excellent project management skills, with the ability to manage multiple projects simultaneously and set priorities.

Responsibilities

  • Help develop integrated marketing plans, outlining campaign strategies, objectives, tactics, and timelines.
  • Develop detailed campaign timelines, including schedules of tactic deliverables and a calendar of activities, ensuring all milestones are met within deadlines.
  • Create, monitor, and communicate GTM results to measure the effectiveness of the tactics and to guide data-driven decisions.
  • Optimize campaign performance by identifying areas for improvement, developing timelines for implementing optimizations, and ensuring all milestones are met within deadlines.

FAQs

What is the job title for this position?

The job title is GTM Marketing Intern.

What type of internship is this?

This is a Go-To-Market (GTM) marketing internship within Keysight Global Marketing.

What are the main responsibilities of the GTM Marketing Intern?

The main responsibilities include helping to develop integrated marketing plans, creating campaign timelines, monitoring GTM results, and optimizing campaign performance.

What qualifications are required for this internship?

Candidates should be pursuing a bachelor’s degree in business, marketing, or engineering, with at least one year of completion.

What skills are important for this role?

Important skills include excellent communication and presentation skills, analytical mindset, project management skills, and the ability to prioritize tasks effectively.

What kind of company culture does Keysight promote?

Keysight promotes a culture that embraces diversity, equity & inclusion and values creativity, collaboration, and innovation.

Is previous marketing experience required for this internship?

Previous marketing experience is not explicitly required, but strong analytical and project management skills are important.

Where is this internship located?

The job description does not specify a location, but it is generally assumed to be at Keysight's facilities unless otherwise noted.

How can I apply for this internship?

Interested candidates should follow the application process outlined on the Keysight careers website.

Are there opportunities for professional development during the internship?

Yes, internships typically offer opportunities for professional development, skill-building, and networking within the industry.

Does Keysight offer equal employment opportunities?

Yes, Keysight is an equal opportunity employer, providing consideration for employment without regard to race, color, religion, sex, and other protected categories.

Accelerate Innovation to Connect and Secure the World

Manufacturing & Electronics
Industry
10,001+
Employees
2014
Founded Year

Mission & Purpose

Keysight empowers innovators to explore, design, and bring world-changing technologies to life. As the industry’s premier global innovation partner, Keysight’s software-centric solutions serve engineers across the design and development environment, enabling them to deliver tomorrow’s breakthroughs at speed and with reduced risk. Keysight leverages its strength as the world’s leading test and measurement provider and today enables innovators to push the boundaries of engineering by quickly solving design, emulation, and test challenges to help create the best product experiences. Whether you're looking to improve your design and development process, optimize and secure your network, or harness AI and digital twins to get a head start on technologies like 6G, AV and EV, IoT, or quantum computing — Keysight accelerates innovation across the workflow with intelligent insights built on the most accurate measurements. Our fusion of technology knowledge, measurement science expertise, and tailored solutions helps you forge ahead with confidence in our connected and dynamic world. Keysight Technologies (NYSE: KEYS) is an S&P 500 technology company, headquartered in Santa Rosa, California, with offices and manufacturing worldwide. Keysight owns 2,000+ patents and our ~15,000 employees work with nearly 32,000 customers worldwide to start technology revolutions. Keysight customers span the communications, industrial automation, aerospace and defense, automotive, energy, semiconductor, and general electronics markets.