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GTM Specialist Intern

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Samsung

1mo ago

  • Internship
    Full-time
    Summer Internship
  • Sales & Business Development
    Marketing
  • Ridgefield Park
  • Quick Apply

AI generated summary

  • You should have a relevant business major, understand go-to-market strategies and financial models, be proficient in Excel, and possess strong communication and analytical skills.
  • You will support the sales strategy team by analyzing customer journeys, evaluating retail executions, comparing membership programs, and providing insights to enhance Samsung sales.

Requirements

  • Academic Major Preferred (Undergrad and Masters) Business Administration, Finance, Marketing.
  • Basic understanding of go-to-market strategies, such as product, price, positioning and customer segmentation and retail landscape
  • Basic understanding of financial business models, margin structures, return on investment calculations, GMROI, gross to net waterfalls
  • Microsoft proficient including advance knowledge or skills in Excel
  • Familiarity with digital marketing concepts, branding, competitive analysis
  • Ability to analyze market trends and customer experience journey
  • Strong written and verbal communicator
  • Self-motivated and ambitious

Responsibilities

  • This opportunity is to support the National Retails Sales team for Samsung and specifically to support our sales strategy team to develop Go to Market strategies to accelerate Samsung share gains with our retail partners within the TV category. This individual will work with the Director of Sales Strategy and cross functional HE Division Team members to do a deep dive into the Customer Experience Journey for each of our national retail partners and review the impact the CEJ has on driving consumer conversion with Samsung.
  • This will include looking at instore and online execution of fact tags, PDP, marketing messages, price promotions, and value adds. This individual will be asked to do comparison of the different paid membership programs offered by each national retailer to understand the pros and cons of each relative the retailer and consumer. The intern will be asked to provide a final overview of their findings and recommendations to enhance Samsung sales and to identified missed opportunities or channels Samsung should be focused on.

FAQs

What is the primary focus of the GTM Specialist Intern position?

The primary focus is to support the National Retail Sales team in developing Go to Market strategies to enhance Samsung's market share with retail partners in the TV category.

What educational background is preferred for this internship?

Preferred academic majors include Business Administration, Finance, and Marketing.

Is prior experience required for this internship?

While prior experience is not specifically mentioned, a basic understanding of go-to-market strategies and financial business models is preferred.

What skills are required for the GTM Specialist Intern role?

Required skills include Microsoft proficiency, especially advanced Excel skills, familiarity with digital marketing concepts, strong communication skills, and the ability to analyze market trends and customer experience journeys.

Will the intern be working independently or with a team?

The intern will work with the Director of Sales Strategy and cross-functional team members, indicating a team-oriented environment.

What kind of tasks will the intern be expected to perform?

The intern will perform tasks such as analyzing customer experience journeys, reviewing marketing messages and promotions, and providing recommendations based on their findings.

Will the intern have the opportunity to present their findings?

Yes, the intern will be asked to provide a final overview of their findings and recommendations to enhance Samsung sales.

Are there opportunities for career growth after the internship?

While the job description does not specify, internships often serve as a pathway for potential full-time positions based on performance.

What is the company's stance on diversity and inclusion?

Samsung is committed to building an inclusive culture and a diverse workforce, ensuring equal opportunities for all individuals.

How does Samsung support individuals with disabilities during the application process?

Samsung provides reasonable accommodations for qualified individuals with disabilities during the application process and has a dedicated team for assistance.

Technology
Industry
10,001+
Employees
1969
Founded Year

Mission & Purpose

Samsung is a multinational conglomerate with operations spanning various industries, including electronics, technology, and manufacturing. Their ultimate mission is to "Inspire the World, Create the Future" by developing innovative products and services that enhance people's lives and contribute to the advancement of society. Samsung's purpose is to provide cutting-edge technologies and solutions, from smartphones and televisions to home appliances and semiconductor manufacturing, to make people's lives more convenient, connected, and efficient in the UK and around the globe

Culture & Values

  • People

    Quite simply, a company is its people. At Samsung, we’re dedicated to giving our people a wealth of opportunities to reach their full potential.

  • Excellence

    Everything we do at Samsung is driven by an unyielding passion for excellence and an unfaltering commitment to develop the best products and services on the market

  • Change

    As we have done since our foundation, we set our sights on the future, anticipating market needs and demands so we can steer our company toward long-term success.

  • Integrity

    Operating in an ethical way is the foundation of our business. Everything we do is guided by a moral compass that ensures fairness, respect for all stakeholders and complete transparency.

  • Co-prosperity

    Samsung is committed to becoming a socially and environmentally responsible corporate citizen in all of its communities worldwide