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ORM Intern

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Team pumpkin

10d ago

  • Internship
    Full-time
    Summer Internship
  • Marketing
    Media & Journalism

AI generated summary

  • You should have basic ORM knowledge, social media savvy, strong communication skills, analytical mindset, attention to detail, problem-solving ability, proactive attitude, and tech proficiency.
  • You will monitor brand mentions, manage customer reviews, conduct sentiment analysis, assist in crisis management, create reports, draft responses, track competitors, and support content creation.

Requirements

  • Basic Knowledge of ORM: Some understanding of online reputation management tools and processes, or a strong willingness to learn.
  • Social Media Savvy: Familiarity with major social media platforms and an understanding of how to monitor and engage with online communities.
  • Communication Skills: Strong written and verbal communication skills with the ability to draft responses that are clear, empathetic, and aligned with brand messaging.
  • Analytical Mindset: Ability to analyze data and feedback to spot trends, potential issues, and opportunities for improvement.
  • Attention to Detail: A keen eye for detail, especially when reviewing and moderating content.
  • Problem-Solving: Ability to remain calm under pressure and handle sensitive situations with professionalism.
  • Proactive Attitude: A self-starter who can take initiative and work independently.
  • Time Management: Strong organizational skills with the ability to manage multiple tasks and deadlines effectively.
  • Tech-Savvy: Comfortable using digital tools like Google Analytics, social listening tools (e.g., Hootsuite, Brandwatch), and CRM platforms.
  • Recently completed a degree in Communications, Public Relations, Marketing, Journalism, or a related field.
  • Previous internship or project experience in digital marketing, customer service, or social media management is a plus.

Responsibilities

  • Monitoring & Analysis: Track brand mentions across social media, review sites, and other online platforms using ORM tools and manual searches.
  • Content Review: Help manage and respond to online customer reviews, feedback, and comments across multiple channels.
  • Sentiment Analysis: Assist in assessing online sentiment and compiling reports on the public perception of the brand.
  • Social Media Listening: Monitor social media platforms (Twitter, Facebook, Instagram, LinkedIn, etc.) to identify trends, issues, and discussions related to the brand.
  • Crisis Management Support: Assist in the development and execution of crisis communication plans when required, helping to ensure a quick, professional response.
  • Reporting: Assist in creating regular reports and dashboards that summarize online reputation metrics and suggest actionable insights.
  • Customer Interaction: Help draft responses to online customer feedback, ensuring they are aligned with the brand’s voice and tone.
  • Competitor Monitoring: Keep an eye on competitors’ online reputation and provide insights into how our brand can stay ahead.
  • Content Creation: Support the creation of positive, brand-building content for social media posts, blog updates, and other online channels.
  • Brand Advocacy: Promote positive content about the brand and assist in initiatives that foster brand advocacy.
  • Data Entry & Organization: Help organize data related to reviews, mentions, and online conversations for better tracking and future analysis.

FAQs

What are the primary responsibilities of the ORM Intern?

The primary responsibilities include monitoring brand mentions, managing online customer reviews, conducting sentiment analysis, supporting crisis management, and assisting in content creation and reporting.

What skills and experience are required for the ORM Intern position?

Candidates should have basic knowledge of ORM, strong communication skills, an analytical mindset, attention to detail, problem-solving abilities, a proactive attitude, good time management skills, and be tech-savvy.

Is previous experience in the field required for this internship?

While previous internship or project experience in digital marketing, customer service, or social media management is a plus, it is not strictly required.

What educational background is preferred for this role?

Candidates should have recently completed a degree in Communications, Public Relations, Marketing, Journalism, or a related field.

What tools will the ORM Intern be expected to use?

The ORM Intern should be comfortable using digital tools such as Google Analytics, social listening tools (e.g., Hootsuite, Brandwatch), and CRM platforms.

Is the position paid?

Details regarding compensation and whether the internship is paid will be provided during the application process or interview.

How will the intern be evaluated during the internship?

The intern will be evaluated based on their ability to monitor and analyze data, effectiveness in communicating online, contributions to crisis management, and overall support of ORM strategies.

What does the crisis management support entail?

Crisis management support involves assisting in the development and execution of crisis communication plans to ensure quick and professional responses to potential issues.

Will the ORM Intern have the opportunity to create content?

Yes, the ORM Intern will support the creation of positive, brand-building content for various online channels, including social media and blogs.

Can the ORM Intern work independently?

Yes, a proactive attitude and the ability to work independently are essential traits for success in this role.

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Team pumpkin

We are the artists using science to help grow your business.

Marketing & Advertising
Industry
201-500
Employees
2012
Founded Year

Mission & Purpose

Team Pumpkin is a digital marketing agency that specialises in providing innovative solutions for brand growth through various online platforms. Their ultimate mission is to help businesses enhance their digital presence and achieve their marketing goals by leveraging data-driven strategies and creative campaigns. The company's purpose is to drive impactful and measurable results for their clients by employing a comprehensive approach to digital marketing, including SEO, social media management, content creation, and analytics. Team Pumpkin aims to be a catalyst for their clients' success, fostering growth and visibility in the competitive digital landscape.