Logo of Huzzle

Home

Matches

Explore

Manage

Product Marketing Manager Intern (Brand Ads) - 2025 Summer (MBA)

image

TikTok

1mo ago

  • Internship
    Full-time
    Summer Internship
  • Marketing
  • New York

AI generated summary

  • You should be an MBA student with strong analytical skills, marketing acumen, and a passion for brand advertising. Experience in digital marketing is a plus.
  • You will assist in developing marketing strategies, analyzing market trends, collaborating with cross-functional teams, and supporting brand campaigns to enhance advertising performance.

Requirements

  • Currently pursuing a full time MBA or related discipline
  • Product marketing or product management experience with premium video ads or custom programs
  • Experience in the digital advertising industry, preferably at a platform or media company
  • Preferred Qualifications:
  • Knowledge of brand advertising objectives and experience in developing compelling solutions across industries.
  • Proficiency in product, sales, and marketing processes, from alpha testing to full launch.
  • Ability to craft compelling multi-product narratives and simplify marketing messaging for global and vertical audiences.
  • Strategic mindset with the capacity to drive large, complex go-to-market initiatives and challenge conventional thinking.
  • Commercial acumen with experience building business cases using market research and analysis.
  • Excellent communication, organizational, and analytical skill

Responsibilities

  • Collaborate with cross-functional stakeholders including sales, product management, partnerships, and regional go-to-market teams to identify key gaps and develop strategic directions for our sponsorship product and packaged offerings.
  • Utilize your expertise and market knowledge in premium video and sponsorships products tailored for brand advertisers to craft short and long-term strategies.
  • Analyze market trends and the competitive landscape to influence advertisers, agencies, and cross-functional partners positively.
  • Define clear go-to-market strategies for TikTok's suite global sponsorship programs, ensuring effective communication of value propositions to the market.
  • Partner closely with the sales team to understand market needs and inform product development direction.
  • Work closely with Partnerships, Product, Sales, and Marketing leadership to set long-term objectives and develop go-to-market strategies.
  • Collaborate with cross-functional teams to execute regional strategies, programs, and initiatives effectively.
  • Develop a deep understanding of TikTok's video advertising products, content partnerships, advertising systems, operational processes, and measurement products. Leverage these insights to achieve customer goals and enhance product offerings.

FAQs

What is the job title for this internship?

The job title for this internship is Product Marketing Manager Intern (Brand Ads) for the 2025 Summer session.

Where is TikTok's global headquarters located?

TikTok's global headquarters are located in Los Angeles and Singapore.

What is the duration of the internship?

The internship runs for 12 weeks, beginning in May/June 2025.

What are the potential start dates for the internship?

The potential start dates are May 12, May 19, May 27 (Memorial Day observed), June 9, and June 23, 2025.

What is expected of candidates regarding their availability?

Candidates must clearly state their availability, including the start and end dates, in their resume.

What responsibilities will the intern have?

Responsibilities include collaborating with cross-functional stakeholders, analyzing market trends, defining go-to-market strategies, partnering with the sales team, and developing an understanding of TikTok's video advertising products.

What are the minimum qualifications required for this internship?

The minimum qualifications include currently pursuing a full-time MBA or related discipline, experience in product marketing or product management with premium video ads, and experience in the digital advertising industry.

What are some preferred qualifications for candidates?

Preferred qualifications include knowledge of brand advertising objectives, proficiency in product and marketing processes, strategic mindset, commercial acumen, and excellent communication skills.

Will the intern receive any benefits during this internship?

Yes, interns will receive paid holidays, paid sick leave, medical insurance after 90 days, and mental health benefits through the Employee Assistance Program.

Is TikTok committed to diversity and inclusion?

Yes, TikTok is committed to creating an inclusive space where employees are valued for their skills and unique perspectives, and aims to celebrate diverse voices within its workplace.

How can candidates request accommodations during the recruitment process?

Candidates needing assistance or reasonable accommodations should reach out via the provided link for support.

TikTok

Entertainment & Media
Industry
10,001+
Employees
2017
Founded Year

Mission & Purpose

TikTok is a social media platform where users create and share short videos on various topics, including entertainment, education, and lifestyle. Their ultimate goal is to inspire creativity and bring joy to people's lives through engaging and entertaining content. TikTok's purpose is to provide a platform for self-expression and connection, fostering a global community where individuals can express themselves authentically and connect with others who share similar interests and passions.