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Research Analyst, Brand Health Tracking

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Ipsos North America

3mo ago

  • Internship
    Full-time
    Off-cycle Internship
  • Marketing
    Research & Development
  • Toronto

AI generated summary

  • You must have a Bachelor’s degree, strong communication and analytical skills, attention to detail, proficiency in MS Office, and the ability to manage multiple projects under deadlines.
  • You will manage research studies, create and maintain questionnaire specs, quality check processes, liaise with teams, verify data, and resolve project issues as they arise.

Requirements

  • Completed Bachelors Degree
  • Relevant project management and/or market research experience an asset
  • Outstanding verbal and written communication skills
  • Excellent problem solving, critical thinking and analytical skills
  • Proactive, “can do” attitude
  • High attention to detail: ability to balance overall project goal with key milestones and tasks
  • Advanced proficiency with MS Office Suite; specifically, PowerPoint and Excel
  • Self-starter with superior organization skills who thrives in a deadline driven environment
  • Ability to juggle multiple projects and diplomatically respond to conflicting needs
  • Bilingual an asset, but not required.

Responsibilities

  • Manage the launching and ongoing maintenance of research studies
  • Creation and maintenance of technical specifications in proprietary software for study questionnaires
  • Quality check study questionnaires & perform in-depth quality checks at every stage of the process
  • Liaising with our internal data collection teams, coding & data processing teams
  • Perform data verification
  • Identify and solve project issues as they arise

FAQs

What is the main focus of the Research Analyst, Brand Health Tracking role?

The main focus of this role is to manage the launching and ongoing maintenance of research studies related to brand health, including quality checks and data verification.

What qualifications do I need to apply for this position?

Applicants should have completed a Bachelor's Degree. Relevant project management and/or market research experience is an asset.

What key skills are required for this job?

Key skills required include outstanding verbal and written communication, problem solving, critical thinking, analytical skills, advanced proficiency with MS Office Suite (especially PowerPoint and Excel), and high attention to detail.

Is previous market research experience necessary?

While relevant project management and/or market research experience is an asset, it is not mandatory.

Is this position suitable for recent graduates?

Yes, this is an excellent entry-level opportunity, making it suitable for recent graduates who are passionate about market research.

How important is attention to detail in this role?

Attention to detail is very important as the role involves quality checking study questionnaires and performing in-depth checks at every stage of the process.

What type of workplace culture can I expect at Ipsos?

Ipsos offers a strong collaborative culture that values diversity, inclusion, and employee individuality while providing opportunities for career development.

Will I have opportunities for career growth at Ipsos?

Yes, Ipsos supports career development and offers various opportunities for advancement within the organization.

Are bilingual skills considered an asset for this role?

Yes, being bilingual is considered an asset, but it is not a requirement for the position.

How does Ipsos approach diversity and inclusion?

Ipsos is committed to building an inclusive culture that values diverse perspectives and provides equal opportunity to all employees, promoting respect and responsibility within the workplace.

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Ipsos North America

Marketing & Advertising
Industry
5001-10,000
Employees
1975
Founded Year

Mission & Purpose

Ipsos is one of the world’s leading independent market research companies controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a global research group with a presence in 89 countries. Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe. Simply put, Ipsos knows people. As one of the most innovative market research companies in the world we are constantly evolving to deliver a total understanding of people, society and the markets we all trade in.