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Adobe AEP/AJO SAL2

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Publicis Sapient

1mo ago

  • Job
    Full-time
    Mid Level
  • Software Engineering
    IT & Cybersecurity

AI generated summary

  • You need a degree in IT/Computer Science, 4+ years in Adobe Marketing Cloud, technical certifications, expertise in web technologies, data ingestion, ETL, governance, and AJO journey creation.
  • You will design AEP solutions, develop ETL processes, optimize data flows, troubleshoot issues, manage data governance, and create AJO journeys to enhance customer experiences and engagement.

Requirements

  • Bachelor's or Master's degree in Computer Science, Information Technology, or a related field.
  • 4+ Years of developing and implementing marketing automation solutions, with a focus on Adobe Marketing Cloud, Adobe Campaign & Adobe Experience Platform services (RT-CDP, AJO, AJA).
  • Technical developer certifications across one or more of the products mentioned above.
  • Expertise in core web technologies including XML, HTML5, CSS, client/server-side-scripting languages such as JavaScript, python, consuming RESTful APIs & interacting with GraphQL APIs.
  • AEP Data Collection & Ingestion from diverse sources
  • ETL (Extract, Transform, Load) workflows for seamless data movement and transformation between various data sources and AEP for data cleansing, enrichment, and normalization.
  • AEP Data Preparation Development: Define XDM, create data set, profile merge and segmentation.
  • Implement data governance policies, data usage labels and ensure compliance with data privacy regulations and industry standards.
  • Data Activation: Integration with Target, Analytics, AJO, Campaign, Destination Configurations, Export APIs
  • Performance and Load Optimization: Optimize data processing performance and conduct load testing to ensure AEP can handle expected data volumes and user loads without performance degradation.
  • Data Quality Assurance: Implement data quality checks and validations to ensure data accuracy, consistency, and integrity.
  • AJO Journey Creation and Measurement: Implement, configure, test, rollout new journeys, campaigns, configurations (Email, SMS, Push notification, Data Source, Event), Custom Action, 3rd Party API integration, Offer creation & decisioning, Journey reporting & monitoring

Responsibilities

  • Business Use Case Design: Analyze business requirements and translate them into comprehensive AEP solutions. Develop detailed business use cases that demonstrate how AEP functionalities can be leveraged to address specific business needs and improve customer experiences.
  • AEP Solutions Development: Utilize your expertise in Adobe Experience Platform to design, develop, and implement end-to-end business use cases. Leverage AEP functionalities and data capabilities to build innovative and effective solutions that align with business objectives.
  • ETL and Integrations: Design and implement efficient ETL processes and integrations with other systems to ensure a continuous flow of data and activation for marketing activities.
  • Experience with Adobe Journey Optimizer Journey design and configuration to ensure accurate tracking, targeting, and messaging for omni channel interactions.
  • Troubleshooting and Issue Resolution: Monitor the performance of AEP solutions, proactively identify issues, and provide timely resolutions. Troubleshoot any technical challenges and optimize AEP workflows for enhanced efficiency.
  • Continuous Improvement: Stay updated with the latest advancements in Adobe Experience Platform and related technologies. Continuously explore opportunities for enhancing existing AEP solutions and adopting new features to deliver a competitive advantage.
  • AEP Data Collection & Ingestion from diverse sources.
  • ETL (Extract, Transform, Load) workflows for seamless data movement and transformation between various data sources and AEP for data cleansing, enrichment, and normalization.
  • AEP Data Preparation Development: Define XDM, create data set, profile merge and segmentation.
  • Implement data governance policies, data usage labels and ensure compliance with data privacy regulations and industry standards.
  • Data Activation: Integration with Target, Analytics, AJO, Campaign, Destination Configurations, Export APIs.
  • Performance and Load Optimization: Optimize data processing performance and conduct load testing to ensure AEP can handle expected data volumes and user loads without performance degradation.
  • Data Quality Assurance: Implement data quality checks and validations to ensure data accuracy, consistency, and integrity.
  • AJO Journey Creation and Measurement: Implement, configure, test, rollout new journeys, campaigns, configurations (Email, SMS, Push notification, Data Source, Event), Custom Action, 3rd Party API integration, Offer creation & decisioning, Journey reporting & monitoring.

FAQs

What is the main responsibility of the Adobe AEP Developer?

The main responsibility of the Adobe AEP Developer is to analyze business requirements and translate them into comprehensive AEP solutions, as well as to design, develop, and implement end-to-end business use cases using Adobe Experience Platform.

What qualifications are required for this position?

A Bachelor's or Master's degree in Computer Science, Information Technology, or a related field is required, along with 4+ years of experience in developing and implementing marketing automation solutions, particularly in Adobe Marketing Cloud and Adobe Experience Platform services.

What technical skills are necessary for this role?

Necessary technical skills include expertise in core web technologies such as XML, HTML5, CSS, and client/server-side scripting languages like JavaScript and Python, as well as experience with RESTful APIs, GraphQL APIs, data ingestion, and ETL processes.

What certifications are preferred for applicants?

Technical developer certifications across one or more of the Adobe products mentioned, including Adobe Experience Platform services, are preferred for applicants.

How does this position contribute to the company's marketing operations?

This position contributes to the company's marketing operations by leveraging Adobe Experience Platform to enhance customer experiences through data-driven decision-making and personalized marketing strategies.

Are there opportunities for professional development in this role?

Yes, there are opportunities for continuous improvement and professional development, as the role requires staying updated with the latest advancements in Adobe Experience Platform and related technologies.

What type of work environment can employees expect?

Employees can expect a flexible work arrangement with a gender-neutral policy, promoting a supportive and inclusive work environment.

What employee benefits are offered?

Employee benefits include 18 paid holidays per year, generous parental leave, new parent transition programs, and Employee Assistance Programs for wellness and well-being.

Is experience with Adobe Journey Optimizer (AJO) necessary for this role?

Yes, experience with Adobe Journey Optimizer, including journey design, configuration, and measurement, is necessary for accurately tracking, targeting, and messaging for omni-channel interactions.

What role does data governance play in this position?

Data governance is crucial in this position as it involves implementing policies and ensuring compliance with data privacy regulations and industry standards, while maintaining data quality and integrity.

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Publicis Sapient

Helping organizations thrive in a digital-first world through Digital Business Transformation

Consulting
Industry
10,001+
Employees
1988
Founded Year

Mission & Purpose

Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain competitive advantage in a world that is increasingly digital. We operate through our expert SPEED capabilities: Strategy and Consulting, Product, Experience, Engineering and Data, which combined with our culture of curiosity and deep industry knowledge, enables us to deliver meaningful impact to our clients’ businesses through reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients’ businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with 20,000 people and over 50 offices worldwide.