FAQs
What is the primary responsibility of the Product Marketing Manager at Bobbi Brown?
The primary responsibility of the Product Marketing Manager is to lead all product launches at Bobbi Brown Cosmetics, managing campaign development and execution in-store and online, while collaborating with cross-functional teams and consumer engagement teams to create relevant campaigns.
Who does the Product Marketing Manager report to?
The Product Marketing Manager reports to the Marketing and Consumer Engagement Manager.
What are the key qualifications needed for this role?
Key qualifications include prior experience in management, strategic thinking, strong analytical skills, effective communication skills, the ability to multi-task in a fast-paced environment, and proficiency in Microsoft Word, Excel, and PowerPoint.
Is management experience required for this position?
Yes, prior management experience is essential for this role.
What are some of the specific accountabilities for the Product Marketing Manager?
Specific accountabilities include developing and executing marketing campaigns for new product launches, collaborating with the Visual Merchandising team, overseeing the forecasting process, managing the samples and GWP budget, and leading the Pretty Powerful annual campaign.
What kind of environment can the Product Marketing Manager expect to work in?
The Product Marketing Manager can expect to work in a fast-paced environment that requires flexibility to adapt to the changing needs of the business.
What is the compensation structure for this role?
Compensation includes a generous bonus opportunity, 25 days of annual leave which increases with length of service, additional leave for birthdays, holiday purchase schemes, and various benefits including mental health wellbeing provisions.
What hybrid working model does this position offer?
The position offers a hybrid working model, allowing for 2 days of remote work and 3 days in the office each week.
Can you explain the role of the Marketing Coordinator in relation to this position?
The Marketing Coordinator reports directly to the Product Marketing Manager and assists with various marketing initiatives, including the annual pricing planning process.
What type of campaigns will the Product Marketing Manager be responsible for?
The Product Marketing Manager will be responsible for developing and executing campaigns for new product launches, product re-promotes, sampling initiatives, merchandising programs, and focusing on hero basic business categories such as moisturiser, foundation, and lip.
Are there any specific tools or software proficiency required for this role?
Yes, proficiency in Microsoft Word, Excel, and PowerPoint is essential for the role.