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Business Insights Analyst

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Lundbeck

Sep 20

  • Job
    Full-time
    Mid & Senior Level
  • Data
    Business, Operations & Strategy
  • Montréal, +1

AI generated summary

  • You need a Bachelor's in Business or Economics, 3-5 years in analytics, strong data manipulation skills, experience in the Canadian pharmaceutical industry, and bilingualism in French/English.
  • You will analyze market trends, assess sales performance, recommend KPIs, support marketing strategies, lead ROI analyses, and collaborate on dashboards to drive insights for commercial teams.

Requirements

  • Bachelor’s Degree in Business Administration, Economics or Equivalent
  • Minimum 3-5 years of experience in a similar position in analytics
  • Experience in the Canadian pharmaceutical industry an asset
  • Strong analytical and strategic thinking
  • Ability to manipulate large, multi-dimensional data sets to answer business questions and make recommendations
  • Prepare and deliver effective presentations that story-tell with data
  • Excellent working knowledge of IQVIA Services (TSA, CDH, GPM, Xponent, NBRx, Rx Dynamics, PharmaStat, FINDr, and OneKey) an asset
  • High proficiency in Windows/Microsoft Office, especially with Excel and PowerPoint
  • Bilingualism French/English required (frequent communication with Global Headquarters and employees in the rest of Canada)

Responsibilities

  • Proactively execute market and product analyses and communicate their results, in order to help the commercial teams (Sales & Marketing) understand trends, where the brands are over/underperforming and insights into our customers’ use of our products.
  • Develop thorough, meaningful and insightful field force effectiveness analytics and sales performance reporting for the Sales team
  • Based on the Strategic Direction of the brands and the sales tactical plans, recommend Key Performance Indicators (KPI) and associated targets to assess sales and marketing execution
  • Provide recommendations to Marketing on Customer Segmentation and Customer Journey initiatives by analysing primary and secondary data.
  • Lead the development and accurate execution of Return On Investment analyses on pertinent initiatives.
  • Collaborate with the Business Intelligence manager to ensure that meaningful Dashboards and automated reports are being delivered and support decision making for Sales & Marketing stakeholders
  • Contribute to the Annual brand planning by leveraging analytical expertise to help identify opportunities-threats to brand growth and answer strategic questions.
  • Identify areas that could benefit from market research insights and feed this into marketing; contribute to brand team’s identification of actionable insights from market research results
  • Collaborate with the rest of the Business Insights team in order to ensure best practice sharing, consistency and standardization in analytics across brands and business units

FAQs

What is the role of a Business Insights Analyst at Lundbeck Canada?

The Business Insights Analyst supports the Lundbeck Canada Leadership Team by delivering accurate forecasts, providing data-driven insights, and contributing to customer-centric commercial plans to help achieve better ROI/profitability.

What are the key responsibilities of the Business Insights Analyst?

Key responsibilities include executing market and product analyses, developing sales performance reporting, recommending KPIs, providing marketing insights, leading ROI analyses, collaborating on dashboards and reports, contributing to annual brand planning, and sharing best practices within the team.

What qualifications are required for this position?

Candidates should have a Bachelor's Degree in Business Administration, Economics, or a related field, along with a minimum of 3-5 years of experience in analytics. Experience in the Canadian pharmaceutical industry is considered an asset.

What essential skills are needed for the Business Insights Analyst role?

Essential skills include strong analytical and strategic thinking, the ability to manipulate large data sets, effective presentation skills, proficiency in IQVIA Services, high competence in Microsoft Office (especially Excel and PowerPoint), and bilingualism in French and English.

What type of work environment does Lundbeck promote?

Lundbeck promotes a healthy, inclusive, and skilled workplace that values respect, belonging, and authenticity, encouraging employees to learn from one another and celebrate their uniqueness.

What benefits does Lundbeck offer to its employees?

Lundbeck offers flexible and competitive benefits including a Defined Benefit Pension Plan, a Physical and Psychological Wellness Program, paid vacation, a generous statutory holiday offering, and a hybrid work model.

Is bilingualism required for this position?

Yes, bilingualism in French and English is required due to frequent communication with Global Headquarters and employees across Canada.

Will I receive training and development opportunities at Lundbeck?

Yes, Lundbeck provides opportunities for learning, training, and development to help you advance your skills and career growth.

How does Lundbeck ensure a positive workplace culture?

Lundbeck fosters a positive workplace culture by celebrating authenticity, promoting inclusion, and being recognized as a Great Place to Work across various categories, including Best Workplace for Inclusion and Best Workplaces for Mental Wellness.

Will I be contacted if my application is selected for an interview?

Yes, while all applications will be considered, only those candidates selected for an interview will be contacted.

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Lundbeck

We are tirelessly dedicated to restoring brain health, so every person can be their best.

Manufacturing & Electronics
Industry
5001-10,000
Employees
1915
Founded Year

Mission & Purpose

Lundbeck is a biopharmaceutical company focused exclusively on neuroscience. We discover, develop, and commercialize treatments that improve the lives of people affected by neurological and psychiatric diseases. As a focused innovator, we strive for our research and development programs to tackle some of the most complex challenges. We develop transformative medicines targeting people for whom there are few, if any, treatment options. We are 5,600 employees in more than 50 countries, and our products are available in more than 100 countries. We have research facilities in Denmark and the United States, and our production facilities are located in Denmark, France, and Italy. Whether we work in labs, at desks, or in the field, we work closely with patients, healthcare professionals, and the neuroscience community to uncover causes, find new treatments, and fight stigma and discrimination against people living with brain diseases.