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Campaign Manager

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Kargo

Sep 23

  • Job
    Full-time
    Junior & Mid Level
  • Sales & Business Development
    IT & Cybersecurity
  • Chicago

AI generated summary

  • You need a BA/BS, 2-3 years of experience in client services/ad ops, Excel proficiency, strong communication skills, and familiarity with programmatic operations and reporting tools.
  • You will manage campaign setups, pacing, and delivery, optimize performance, provide reports, ensure accurate tagging, troubleshoot issues, and update campaign trackers.

Requirements

  • BA/BS preferred
  • Previous knowledge in client services, ad operations and serving solutions a plus, especially DFP
  • 2-3 years previous experience
  • Must be comfortable with complexity and thinking on multiple levels of abstraction; demonstrated use of critical thinking techniques
  • Excellent judgment and acute sense of self-awareness
  • Experience in Excel and MS Office, including pivot tables, chart-making, and manipulation of large data sets
  • Proven communication, questioning, and listening skills in formal and informal settings
  • Effective time management skills – ability to prioritize and meet deadlines
  • Comfort with fast-paced, dynamic working environment with shifting priorities
  • Proficient in different 1st party and 3rd party reporting, (DFP, DFA, Moat, Atlas, DV and IAS, etc..)
  • Understanding of programmatic operations (header bidding, PMP, PG, AG, Server to Server, etc)

Responsibilities

  • Perform pre-launch activities, including: campaign builds, site list adjustments, snippet generation, and other tasks
  • Own pacing & delivery of campaigns
  • Accurate campaign setup and on-time launch; maintain proper budgeting within ad servers to limit leakage or over-run revenue
  • Communicate with Sales Planning team when campaigns are under-pacing, to secure additional inventory
  • Work with Client Services Manager to optimize campaign performance against client KPIs and communicate when faced with campaign pacing issues
  • Provide 1st & 3rd party reports on scheduled or ad hoc basis
  • QA line items to ensure proper set up, ensuring various types of creative tags and pixels are properly trafficked within DFP
  • Ability to troubleshoot issues independently before escalating to next level
  • Submit troubleshooting tickets within selected ticketing management system
  • Update campaign trackers with correct campaign/placement/line item information and 3rd party delivery

FAQs

What is the work location for the Campaign Manager position?

The Campaign Manager position is located in Chicago, IL and requires in-office attendance.

What experience is required for the Campaign Manager role?

The role requires 2-3 years of previous experience in client services, ad operations, or related fields, with knowledge of ad serving solutions preferred.

What educational background is preferred for this position?

A BA/BS degree is preferred for candidates applying for the Campaign Manager position.

What kind of ad systems should candidates be familiar with?

Candidates should have expert knowledge of ad serving systems, particularly DFP, as well as familiarity with programmatic operations.

What are the key responsibilities of the Campaign Manager?

Key responsibilities include campaign builds, pacing and delivery management, optimizing campaign performance, and troubleshooting issues independently.

What skills are emphasized for success in this role?

Skills emphasized include critical thinking, excellent communication, effective time management, proficiency in Excel and MS Office, and experience with various reporting tools.

Is there a focus on diversity and inclusion at Kargo?

Yes, Kargo values diversity in its workforce and emphasizes an inclusive culture that does not discriminate based on various protected statuses.

What additional tools or systems should the Campaign Manager be comfortable using?

The Campaign Manager should be proficient in using 1st and 3rd party reporting tools such as Moat, Atlas, DV, and IAS.

How does Kargo view the working environment for this role?

Kargo describes the working environment as fast-paced and dynamic, with shifting priorities, requiring adaptability and resilience.

Are there opportunities for professional development in this role?

While the job description does not specify, Kargo's recognition as a Best Place to Work suggests a focus on employee growth and development opportunities.

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Kargo

Next never ends.

Marketing & Advertising
Industry
201-500
Employees
2003
Founded Year

Mission & Purpose

Kargo creates memorable experiences for advertisers that go beyond the first impression to captivate consumer attention. With a suite of exclusive omnichannel advertising solutions, leading brands choose Kargo to drive meaningful customer connections across mobile, video and social. With a focus on performance, Kargo helps the world’s largest advertisers achieve incremental brand lift and higher returns on ad spend. For publishers, Kargo’s proprietary platform maximizes revenue per impression through unique creative and targeting solutions. The key to our success is our people. We’ve built a community that values teamwork, is not afraid to take chances and relentlessly strives to disrupt the industry and stand out from the crowd. Diversity is fundamental to the Kargo culture as we celebrate and embrace our differences in our inclusive workplace. Founded in 2003, Kargo is headquartered in New York with offices across the globe.