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Content Marketing Manager

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Marketing
  • Manchester

AI generated summary

  • You need 3+ years in corporate communications, strong attention to detail, content creation for digital platforms, SEO familiarity, and the ability to manage multiple projects creatively.
  • You will create engaging content, meet deadlines, collaborate on SEO strategies, tailor wellbeing-focused materials, support sales reporting, and ensure consistent voice and style across all platforms.

Requirements

  • Minimum of 3 years' experience in corporate communications and online content.
  • High attention to detail and strong organizational skills.
  • Proven expertise in creating content for websites, emails, and social media.
  • Familiarity with SEO tools and data-led content optimization preferred.
  • Creative and strategic thinker with the ability to manage multiple projects.

Responsibilities

  • Create and manage engaging content across multiple platforms.
  • Adhere to briefs and deliver high-quality copy on time.
  • Collaborate with teams to align content with SEO strategies and commercial goals.
  • Tailor content for the wellbeing sector with a focus on clarity and engagement.
  • Support the sales funnel and report on content performance.
  • Maintain consistency in voice and style across all materials.

FAQs

What is the primary focus of this role?

The primary focus of this role is to create engaging marketing materials, including blogs, case studies, and newsletters, while collaborating with teams to align content with SEO strategies and commercial goals within the Mental Health and Wellbeing sector.

What experience is required for this position?

A minimum of 3 years' experience in corporate communications and online content is required for this position.

What will my daily tasks include?

Daily tasks will include creating and managing content across multiple platforms, adhering to briefs, collaborating with teams, tailoring content for the wellbeing sector, supporting the sales funnel, and reporting on content performance.

Is previous experience with SEO necessary?

Familiarity with SEO tools and data-led content optimization is preferred but not explicitly necessary.

What qualities are you looking for in a candidate?

We are looking for a candidate with high attention to detail, strong organizational skills, creative and strategic thinking abilities, and the capability to manage multiple projects.

Will there be opportunities for career advancement?

Yes, this role offers significant career advancement potential backed by substantial financial resources for expansion and development.

How does the company support employee development?

The client invests in training and development, ensuring that employees have the resources to build their careers.

What is the company’s approach to content tone and style?

The Content Manager will champion the company's tone of voice and maintain consistency in voice and style across all materials.

Is teamwork a component of this role?

Yes, collaboration with various teams is essential to ensure high-quality, original content that drives demand and clearly communicates the company's offerings.

What is the target audience for the content created in this role?

The target audience primarily consists of organizations in the Mental Health and Wellbeing/Occupational Health sector.

Specialists in Credit Control, HR & Reward, Payroll & Procurement recruitment across the UK & Ireland.

Human Resources
Industry
51-200
Employees
1988
Founded Year

Mission & Purpose

The Portfolio Group is a specialist recruitment agency that focuses on placing professionals in payroll, HR, credit control, and procurement roles. Their mission is to connect exceptional talent with leading companies, ensuring the right fit for both candidates and employers. The agency's purpose is to provide tailored recruitment solutions that meet the unique needs of businesses, helping organisations build strong, effective teams while supporting professionals in advancing their careers.