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Coordinator, Brand Marketing (Dr. Dennis Gross Skincare)

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Shiseido

19d ago

  • Job
    Full-time
    Junior Level
  • Marketing
    Product
  • New York

AI generated summary

  • You need a bachelor’s degree, 1-2 years in cosmetics marketing, strong communication and project management skills, analytical ability, and a team-oriented, efficient work ethic.
  • You will compile launch briefs, assist with product launches, manage communications, conduct competitive analyses, update marketing documents, and support global marketing initiatives.

Requirements

  • Bachelor’s degree recipient
  • 1-2 years of work experience in product marketing, preferably cosmetics
  • A passionate, energetic team-oriented individual with strong project management, analytical, interpersonal, creative and leadership skills
  • Strong oral, written, communication and presentation skills
  • Deep knowledge of competitive landscape
  • A strong sense of urgency, ability to manage details and projects while responding to changing priorities and feedback
  • Ability to balance quantitative analytics with marketing creativity
  • Strong work ethic with a strong efficiency orientation
  • Ability to work both independently and with cross-functional teams in a fast moving/changing environment
  • Ability to build, foster, and nurture strong relationships and gain the trust and respect of cross-functional team partners

Responsibilities

  • Compile information for new launch briefs, including competitive analysis, NPD data, and internal projections
  • Create and issue launch-related documents such as packaging briefs, PDP asset briefs, and shot lists
  • Assist in planning and executing new product launches according to the development process
  • Assist in global forecast guidance and prepare marketing bulletins to present to markets
  • Support the creation of comprehensive launch program
  • Assist in various ad hoc projects for Global Marketing
  • Manage Content update communications to 360 teams such as expired assets
  • Update Education Platform in partnership with Education
  • Issue weekly global marketing updates to global teams
  • Prepare meeting rooms with products and comps
  • Handle competitive product purchasing and manage inventory of product closet
  • Serve as the category expert through analysis, consumer insights, industry trends, and knowledge of category dynamics and competition
  • Maintain and manage global product assortment and pricing documents
  • Conduct competitive product landscape analysis and report findings to inform product launches
  • Manage lab sample requests, ongoing category documents, and master data for all SKUs
  • Lead market research through use of platforms such as WGSN, Mintel, Spate, etc
  • Conduct competitive research to inform pricing strategy
  • Provide competitive launch reviews and regular industry news, launches, innovations, and trends

FAQs

What is the primary focus of the Coordinator, Brand Marketing role at Dr. Dennis Gross Skincare?

The primary focus of the Coordinator, Brand Marketing role is to support global brand initiatives for new product launches and ongoing business, facilitating cross-functional collaboration among various teams in the development and implementation of cohesive global strategies.

What qualifications are required for this position?

A Bachelor’s degree and 1-2 years of work experience in product marketing, preferably in cosmetics, are required for this position.

What skills are essential for this role?

Essential skills for this role include strong project management, analytical abilities, interpersonal skills, creativity, and leadership capabilities, along with excellent oral and written communication skills.

What kind of projects will the Coordinator assist with?

The Coordinator will assist with new product launches, competitive analysis, market research, and various ad-hoc projects for Global Marketing.

What is the work environment like at Shiseido Americas?

The work environment at Shiseido Americas is dynamic and diverse, promoting teamwork, creativity, and inclusivity among employees from various backgrounds.

Does the company offer any training or development opportunities?

Yes, Shiseido Americas offers Talent Development & Learning Programs to support the professional growth of its employees.

What are some of the benefits offered to employees?

Benefits offered include medical, dental, and vision insurance, paid time off, 401K with company match, paid parental leave, talent development programs, and product discounts.

How does the role contribute to the company's goals?

The role contributes by driving profitability, share and volume growth as part of the Global Brand Marketing Team, helping to inform and execute strategies that align with the overall vision of Shiseido Americas.

What kind of environment does Dr. Dennis Gross Skincare foster?

Dr. Dennis Gross Skincare fosters an environment focused on teamwork and creativity while valuing every employee’s contributions, creating a space where everyone feels valued.

Are there opportunities for internal mobility within the company?

Yes, Shiseido Americas supports internal and international mobility, allowing employees to explore diverse career paths within the organization.

BEAUTY INNOVATIONS FOR A BETTER WORLD

Manufacturing & Electronics
Industry
10,001+
Employees
1872
Founded Year

Mission & Purpose

Shiseido is one of the top cosmetics companies in the world, with a rich portfolio of international brands in 120 countries and regions. Among others, Shiseido owns the following prominent cosmetics, skincare and fragrance brands: SHISEIDO, NARS, Clé de Peau Beauté, BENEFIQUE, ELIXIR, IPSA, MAQUILLAGE, INTEGRATE, AUPRES, ANESSA and ISSEY MIYAKE. Our mission―BEAUTY INNOVATIONS FOR A BETTER WORLD―is to offer solutions to social problems and achieve a sustainable society, helping people find happiness through our mainstay beauty business. We strive to create a better world through beauty innovations, as we perceive and respond to each person's profound need for betterment in an ever-changing global environment. For more than 150 years our history and tradition have been built on distinctive innovations in each era. Today, we are taking on new challenges and making a concerted effort across the entire Group to pursue innovations that break the status quo and meet the diverse beauty values and needs of people around the world. As a global beauty company of Japanese origin, we not only develop cosmetics, but introduce and create unprecedented products and new value that go beyond. Through these activities, we realize “beauty innovations” leading to new lifestyles for consumers around the world. All comments and queries will be responded to in due course.