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Coordinator, Social Media

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Equinox

2mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Customer Relations
    Marketing
  • New York
  • Quick Apply

AI generated summary

  • You need a relevant degree, 2-4 years in social media management, strong writing skills, design proficiency, a passion for wellness, and the ability to thrive in a fast-paced environment.
  • You will create and schedule social media content, engage with communities, analyze metrics, support campaigns, stay updated on trends, collaborate with teams, and capture live event content.

Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 2-4 years of experience in social media management, preferably in the luxury, wellness, or fitness industry.
  • Proven track record of managing and growing social media accounts.
  • Strong knowledge of social media platforms, including content formats, analytics, and tools (e.g., Hootsuite, Sprout Social, or similar).
  • Excellent written and verbal communication skills with the ability to create engaging and grammatically flawless content.
  • A strong eye for aesthetics and detail, with the ability to align visuals with a luxury brand identity.
  • Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and basic video editing skills are a plus.
  • Passion for health, wellness, and fitness, with an understanding of the luxury market.
  • Creative thinker with a proactive and adaptable approach.
  • Strong organizational and multitasking skills to handle multiple projects and deadlines.
  • A team player with a collaborative mindset and a willingness to learn.
  • Ability to work in a fast-paced, high-performance environment.

Responsibilities

  • Develop, curate, and schedule high-quality, on-brand content for social media channels, including Instagram, Facebook, TikTok, LinkedIn, and emerging platforms.
  • Monitor, engage with, and grow social media communities by responding to comments, messages, and mentions in a timely and professional manner.
  • Support the implementation of social media campaigns, contests, and promotions to drive engagement and traffic.
  • Track and analyze key performance metrics (KPIs) to measure the effectiveness of social media strategies and identify opportunities for improvement.
  • Stay updated on the latest trends, technologies, and best practices in social media to keep the brand at the forefront of innovation.
  • Work closely with the Marketing, Creative, and Content teams to align social media efforts with overarching brand and business goals.
  • Capture and post live content from events, club openings, and key moments to showcase the brand’s lifestyle and exclusivity.

FAQs

What is the salary range for the Coordinator, Social Media position?

The salary range for this position is between $65K and $75K.

What qualifications are required for this role?

The role requires a Bachelor’s degree in Marketing, Communications, or a related field, along with 2-4 years of experience in social media management, preferably in the luxury, wellness, or fitness industry.

What social media platforms will I be managing in this position?

You will be managing social media channels including Instagram, Facebook, TikTok, LinkedIn, and any emerging platforms.

Is there an emphasis on content creation for this role?

Yes, you will be responsible for developing, curating, and scheduling high-quality, on-brand content for social media channels.

What kind of experience should I have in managing social media accounts?

You should have a proven track record of managing and growing social media accounts, demonstrating your ability to engage with communities effectively.

Are there any specific tools or software I need to be familiar with for this position?

Strong knowledge of social media platforms and tools such as Hootsuite or Sprout Social is required, along with proficiency in graphic design tools like Canva or Adobe Creative Suite.

What kind of work environment can I expect in this role?

You can expect to work in a fast-paced, high-performance environment that values collaboration and a proactive approach.

Are there opportunities for professional development?

Yes, we value a team approach and encourage learning and growth, so there will be opportunities for professional development.

Will I have the chance to capture live content from events?

Yes, part of your responsibilities includes capturing and posting live content from events, club openings, and key moments to showcase the brand’s lifestyle.

What benefits do employees receive in this position?

Employees receive competitive salary, benefits, complimentary club membership, and perks related to our services, including Personal Training, Pilates, Spa, and Shop.

IT'S NOT FITNESS. IT'S LIFE.

Retail & Consumer Goods
Industry
10,001+
Employees
1999
Founded Year

Mission & Purpose

Equinox is a high-end fitness company that operates luxury health clubs offering a range of services, including personal training, group fitness classes, spa treatments, and wellness programs. Their ultimate mission is to inspire and support their members to achieve their fitness and wellness goals, promoting a holistic approach to health and well-being. The company's purpose is to provide a premium fitness experience that enhances the lives of their members through exceptional facilities, expert staff, and a supportive community.