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Creative Strategist (India, Bangalore)

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Meta

11d ago

  • Job
    Full-time
    Mid Level
  • Marketing
    Creative Arts & Fashion
  • Bangalore

AI generated summary

  • You should have 3+ years in brand marketing, excellent storytelling skills, data fluency, strategic thinking, and a passion for consumer behavior. Experience with AI tools and design software is preferred.
  • You will enhance creative solutions, collaborate with teams, represent the brand at events, develop content globally, manage sales relationships, and work independently to drive product adoption.

Requirements

  • 3 yrs + of experience in brand marketing/advertising
  • Fluent in English
  • Fluent in all aspects of Facebook, from the massive reach to mobile and video best practices
  • Fluent in all aspects of Instagram, from the creative community to creative excellence
  • Articulate with critique of both strategic approach and aesthetic execution
  • Excellent storytelling, verbal and written communications skills
  • Able to think big and apply that at scale to a wide range of opportunities.
  • Data fluency – you are happy getting your hands dirty with data, measurement and you are willing to learn new tools and distill creative and performance data into unique insights
  • Entrepreneurial – this team is inventing everyday and it takes tenacity, bravery and the ability to see the big opportunities to thrive
  • Strategic – Deep understanding of brand and performance marketing and how to build brilliant strategies across multiple verticals
  • A strong passion for people and desire to uncover consumer behavior, to help our global clients connect with customers in an impactful way
  • Ability to bring ideas to life with Keynote and PowerPoint.
  • Experience with InDesign, Illustrator, Photoshop a plus.
  • Interest and experience working with AI tools and new technologies preferred

Responsibilities

  • Increase the creative sophistication and product adoption through scaled solutions and initiatives.
  • Work closely with sales and cross functional teams to understand the needs of our book of business and develop solutions to address them.
  • Inspires the industry by representing Creative Shop and Meta at events in the market.
  • Contribute to Creative Shop’s workstreams and programs through strategy and executional content development at a global level.
  • Own sales relationships within your market and tier of business.
  • Self-motivated and able to work independently.

FAQs

What is the primary focus of the Creative Strategist role at Meta?

The primary focus of the Creative Strategist role is to transform the creative output of important clients across businesses in India and globally by developing performance-driven digital advertising strategies.

What qualifications are required for this position?

The minimum qualifications include 3+ years of experience in brand marketing or advertising, fluency in English, and a strong understanding of Facebook and Instagram best practices, along with excellent storytelling and communication skills.

Is proficiency in design software necessary for this role?

While proficiency in design software such as InDesign, Illustrator, and Photoshop is preferred, it is not a mandatory requirement for the role.

What type of experience is ideal for candidates applying for this role?

Ideal candidates will have experience from within eCommerce organizations, creative agencies, or performance agencies, and backgrounds as Brand Strategists, Strategic Planners, Technologists, or Creatives.

Does this role require collaboration with other teams?

Yes, the role requires working closely with sales and cross-functional teams to understand client needs and develop effective solutions.

What type of initiatives will the Creative Strategist be involved in?

The Creative Strategist will be involved in initiatives aimed at increasing creative sophistication and product adoption through scaled solutions.

Will there be opportunities to represent Meta at industry events?

Yes, the Creative Strategist will have the opportunity to inspire the industry by representing Creative Shop and Meta at events in the market.

Is there a focus on data in this role?

Yes, the role requires data fluency, and the ability to work with data and measurement to distill creative and performance insights.

What should candidates bring to life their ideas?

Candidates should be able to bring their ideas to life using Keynote and PowerPoint.

Are there opportunities for personal growth and learning new tools?

Yes, the role encourages self-motivation and a willingness to learn new tools to help improve creative work and meet client needs effectively.

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Meta

Technology
Industry
10,001+
Employees
2004
Founded Year

Mission & Purpose

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.