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CRM Assistant

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Deckers Brands

3mo ago

  • Job
    Full-time
    Entry & Junior Level
  • Customer Relations
    Marketing
  • Paris
  • Quick Apply

AI generated summary

  • You should have some experience in CRM or email marketing, fluency in German and English, and proficiency with analytical tools like Google Analytics. Knowledge of email tools, especially Cordial, is a plus.
  • You will create email campaigns, manage translations, collaborate on local content, report on performance, and engage with teams across markets to align marketing efforts.

Requirements

  • Some relevant experience in Customer Relationship Management / Email Marketing is a plus
  • Fluency in both German and English is a requirement for this role
  • Proficiency working with analytical tools such as Google Analytics is a plus
  • Knowledge of Email Service Provider tools, knowledge in Cordial is beneficial, but not essential

Responsibilities

  • Creation and build email campaigns within ESP (Cordial) with localised copy and collaborating with CRM Specialist and stakeholders on approval.
  • Planning email marketing calendar (from global, & local content) with relevant content to the German market.
  • Manage on managing relationship with external translation agency, ensuring copy is locally relevant and represents the brand.
  • Collaborating with Ecom teams ensuring product shown is relevant to the market.
  • Understanding market trends and brand identity, ensuring this is demonstrated throughout marketing communications.
  • Collaborating with regional team / country marketing managers on ideas and local event activations (i.e. events team on data capture from in-person events).
  • Reporting on campaign performance (Google Analytics / analytical tools).
  • Building relationships with Deckers teams in both regions.
  • Working across different market functions & countries to further learn & understand what is happening with all markets.

FAQs

Do we support remote work?

Yes, we support a hybrid work model, requiring employees to be on-site in the office 2-3 times per week.

What are the language requirements for this position?

Fluency in both German and English is a requirement for this role.

Is prior experience in CRM or email marketing necessary?

While some relevant experience in Customer Relationship Management or Email Marketing is preferred, it is not explicitly required.

What tools or software knowledge is beneficial for this role?

Knowledge of Email Service Provider tools, specifically Cordial, is beneficial but not essential. Proficiency with analytical tools such as Google Analytics is also a plus.

What kind of benefits does Deckers Brands offer?

Deckers Brands offers competitive pay and bonuses, generous discounts, perks, growth and development opportunities, and a flexible working environment.

What opportunities for professional development does Deckers Brands provide?

Deckers Brands offers extensive opportunities for personal and professional development, including a Global Mentorship Programme.

How does Deckers Brands approach diversity and inclusion?

Deckers Brands values diversity and inclusion as key to success, celebrating different strengths, experiences, and backgrounds among its employees.

What is the primary responsibility of the CRM Assistant role?

The CRM Assistant will support the CRM strategy by creating and managing email campaigns, ensuring localized content, and collaborating with various teams.

Who will the CRM Assistant report to?

The CRM Assistant will report to the CRM Specialist.

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Deckers Brands

Retail & Consumer Goods
Industry
1001-5000
Employees
1973
Founded Year

Mission & Purpose

Deckers Brands is a global footwear and apparel company that designs, manufactures, and markets a wide range of lifestyle and performance products. They own several well-known footwear brands, including UGG, HOKA ONE ONE, Teva, Sanuk, and Koolaburra. Deckers Brands' ultimate mission is to create innovative and high-quality products that enhance the lives of their customers and inspire them to explore the world with confidence and comfort. Their purpose lies in delivering exceptional products that blend style, performance, and sustainability, catering to diverse consumer needs and preferences. Through their portfolio of iconic brands, Deckers aims to be a leading player in the footwear industry, continually innovating and pushing boundaries to meet the evolving demands of their customers and contribute to their everyday well-being and happiness.