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Data Analyst

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Kinesso

2mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Data
    Marketing
  • Toronto
  • Quick Apply

AI generated summary

  • You need 2-3 years in analytics, advanced Excel and data visualization skills, strong communication, project management experience, knowledge of coding (R/Python), and a background in marketing analytics.
  • You will create ETL processes, develop dashboards in Tableau, conduct analysis with Excel and Python, collaborate with teams on client needs, and explore new tools and technologies.

Requirements

  • 2 to 3 years of experience in analytics focused roles manipulating data and providing insights on business KPI’s and performance metrics
  • Experience in data extraction, manipulation, analysis and reporting
  • Advanced knowledge and proficiency in use of Microsoft Excel, PowerPoint and Data Visualization experience (Tableau or PowerBI)
  • Possession of excellent communication and presentation skills
  • Ability to manage multiple projects, interact with senior management and clients, understand corporate strategy, and present actionable findings
  • Prior experience in marketing analytics, consumer insights, programmatic media, ad serving platforms, media agencies, trading desks or a relevant start-ups
  • Experience with any of R, Python or other transferrable coding language and exposure and/or experience with Machine Learning
  • Strong learning agility, with a passion for continuous development

Responsibilities

  • Create ETL processes in relational databases using SQL to prepare data for reporting and modelling
  • Create and develop dashboards to track and optimize audiences and their performance across various channels using Tableau
  • Conduct advanced analysis using Excel and Python and compile and share analysis and insights in presentations
  • Work closely with internal teams to identify client business needs and look for opportunities to create customized analyses for Clients
  • Ability to research, test and implement new tools, platforms and technologies to understand applications and use cases
  • Draw on expertise of functional experts within internal teams to continually develop skills and capabilities

FAQs

What is the primary focus of the Data Analyst position at KINESSO?

The primary focus is on developing expertise in predictive modeling and advanced measurement projects, working with various client planners and data sources.

What technical skills are required for this role?

Strong knowledge of SQL, experience with dashboard visualization tools like Tableau or PowerBI, and some coding experience in Python or R are required.

How many years of experience should candidates have for this position?

Candidates should have 2 to 3 years of experience in analytics-focused roles.

What kind of analysis will be conducted in this role?

The role involves conducting advanced analysis using Excel and Python, as well as creating customized analyses based on client business needs.

Is prior experience in marketing analytics necessary?

Yes, prior experience in marketing analytics, consumer insights, or related areas is preferred.

What tools will be used to create ETL processes?

SQL will be used to create ETL processes in relational databases for data preparation.

Will there be opportunities for professional development?

Yes, KINESSO offers formal training opportunities, including mental health training and inclusion education.

Does KINESSO promote a diverse workplace?

Yes, KINESSO is committed to maintaining a diverse and inclusive workplace, providing equal employment opportunities without discrimination.

What benefits does KINESSO offer in terms of time off?

KINESSO provides a minimum of 37 paid days off which includes vacation, monthly wellness days, four-day long weekends, and meeting-free Friday afternoons.

How does the hybrid work model function at KINESSO?

The hybrid work model is flexible and designed to work according to the employee's needs.

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Kinesso

Marketing & Advertising
Industry
1001-5000
Employees

Mission & Purpose

Kinesso is the connected intelligence company that builds applications and software solutions, working with agencies and partners to deliver consistent and relevant customer experiences for people across all channels. Kinesso’s technology solutions and services span audience, planning, and activation, delivering insights that drive growth for leading global brands. Kinesso is part of The Interpublic Group of Companies, Inc. (IPG).

Culture & Values

  • Respect for all

  • Accountability to excellence

  • Commitment to diversity, equity & inclusion

  • Collaboration through trust

  • Responsibility to our communities and to our future