FAQs
What educational qualifications are required for the Digital Marketing Associate position?
A graduate degree in any stream is required for the Digital Marketing Associate position.
Is experience in digital marketing necessary for this role?
While knowledge of or experience in the digital marketing industry is a big plus, it is not a strict requirement.
What are the primary responsibilities of the Digital Marketing Associate?
The primary responsibilities include performing marketing operations to improve content visibility, editing and quality checking content, using marketing tools, and ensuring compliance with operational metrics.
What skills are essential for this position?
Essential skills include analytical ability, proficiency in Excel, effective communication, attention to detail, problem-solving capabilities, and familiarity with software tools for content editing and data capture.
Will the associate be required to work night shifts?
Yes, the role requires the associate to be comfortable with night shift hours and to be flexible in extending support during critical business requirements.
How will the associate's performance be measured?
The associate's performance will be measured based on compliance with operational metrics, including productivity, quality (defect percentage), and delivery/latency SLA, as well as team and personal goals.
Is knowledge of XML standards beneficial for this role?
Yes, a working knowledge of XML standards would be an added advantage for this position.
What tools will the associate be using in this role?
The associate will use software tools for quality audit, content editing, and data capture.
Will the associate be involved in global communications?
Yes, the associate will often be required to contact stakeholders globally to provide status reports, communicate relevant information, and escalate issues as needed.
What is the typical work environment for this role?
The work environment is fast-paced and requires the ability to meet deadlines, driven by complex software systems and processes.