FAQs
What is the primary purpose of the Director, Marketing EMEA role?
The primary purpose of the Director, Marketing EMEA role is to design and develop international marketing programs that support Wasabi's sales strategy and goals, resulting in a meaningful revenue pipeline in the EMEA regions.
What are the key responsibilities of this position?
Key responsibilities include building an integrated marketing strategy for the EMEA region, leading a team of regional field marketers, collaborating with sales and business development teams, executing in-region campaigns and events, and measuring the impact of implemented strategies.
What qualifications and experience are required for this role?
A candidate should have 7+ years of marketing experience, preferably in high growth technology companies, strong leadership skills, experience with full funnel digital marketing strategies, events, and channel marketing campaigns.
Is travel required for this position?
Yes, the role requires the ability to travel 30-40%, both domestically and internationally.
What tools and platforms should candidates be familiar with?
Candidates should have experience with SFDC, Hubspot, or other CRM and Marketing Automation tools.
Is there an emphasis on collaboration in this role?
Yes, the ideal candidate should be a strong collaborator with excellent communication and cross-functional project management skills to work effectively with both internal teams and external partners.
Does this position require managing a team?
Yes, the Director, Marketing EMEA will lead a team of regional field marketers located in different geographic regions.
Is knowledge of a second language beneficial for this position?
Yes, the ability to speak a second language is considered a plus for this role.
What type of marketing experience is preferred for this role?
Experience with full funnel digital marketing strategies, events, and partner/channel marketing campaigns is preferred.
What type of work environment does Wasabi offer?
Wasabi is recognized as one of the best places to work in Boston and promotes an inclusive and supportive work environment.