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Games Monetization Manager - App Store

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Apple

2d ago

  • Job
    Full-time
    Senior Level
  • Business, Operations & Strategy
    Product
  • London

AI generated summary

  • You need extensive F2P gaming experience, strong quantitative analysis skills, proficiency in data visualization, project management abilities, and a passion for mobile gaming. BA/BS degree preferred.
  • You will recommend strategies to improve game developers' user acquisition, retention, and monetization while collaborating with cross-functional teams and analyzing App Store performance data.

Requirements

  • Extensive experience in free-to-play gaming business performance, monetization and/ or product management, with in-depth understanding of key metrics used and how to optimise them.
  • Deep knowledge of in-game monetization mechanics and economy design for free-to-play games including innovation in the space, as well as in the games industry more broadly.
  • Extensive experience in conducting in-depth quantitative analysis, using tools such as Excel / Numbers and Tableau.
  • Proven ability to use data and insights to identify impactful actionable recommendations.
  • Demonstrable track record of preparing and delivering compelling presentations, including the ability to craft persuasive narratives supported by compelling data visualizations in Keynote / Powerpoint, with exceptional attention to detail.
  • Proven ability to prioritize workloads, manage interdependencies and deliver against tight deadlines whilst supporting multiple projects at the same time.
  • Ability to work independently as well as in a team environment.
  • Demonstrable experience in driving one’s own projects forward in a proactive manner, demonstrating critical thinking abilities and skill at navigating roadblocks.
  • Prior experience in strategy or business operations, gained from either work experience in management consulting or from an in-house strategy / business operations team in corporate.
  • Passionate about mobile free-to-play gaming, and about what the App Store can do for both our customers and our external game developer partners.
  • BA/BS degree in business, economics, statistics, or the natural sciences; advanced degree preferred. If you have a different education background but the right experience and subject matter expertise, we encourage you to apply.

Responsibilities

  • Provide actionable recommendations to external game developer partners on how to grow their business by improving user acquisition, engagement, retention and monetization on the App Store.
  • With a focus on the games category, partner with internal cross-functional stakeholders to identify growth opportunities and influence App Store product and policy decisions related to app business models and in-app monetization, supported by in-depth quantitative analysis.
  • Support efforts to grow App Store feature adoption among the developer community, as well as the development of new feature proposals.
  • Develop new analytical frameworks, tools and templates that deliver unique insights that only the App Store can deliver, and that enable us to partner with developers in a data-informed manner.
  • Provide regular updates on and support deep-dives into App Store business performance as well as market and competitive intelligence, as needed.

FAQs

What is the primary focus of the Games Monetization Manager role?

The primary focus of the Games Monetization Manager role is to deliver impactful insights and actionable recommendations for the games business, particularly aimed at improving user acquisition, engagement, retention, and monetization on the App Store.

Who does the Games Monetization Manager report to?

The Games Monetization Manager reports to the Head of Business Planning & Monetization for App Store International.

What type of game developers will the Games Monetization Manager primarily work with?

The Games Monetization Manager will primarily work with external game developers based in western markets.

What skills are required for this position?

Required skills include extensive experience in free-to-play gaming business performance and monetization, in-depth understanding of in-game monetization mechanics, experience in quantitative analysis, and the ability to prepare compelling presentations supported by data visualizations.

What educational background is preferred for applicants?

A BA/BS degree in business, economics, statistics, or natural sciences is preferred, with an advanced degree being advantageous. However, candidates with relevant experience and subject matter expertise from other educational backgrounds are encouraged to apply.

What tools should a candidate be proficient in for this role?

Candidates should be proficient with tools such as Excel/Numbers and Tableau for conducting in-depth quantitative analysis.

Is experience in strategy or business operations important for this role?

Yes, prior experience in strategy or business operations, either from management consulting or an in-house strategy/business operations team, is considered an important qualification.

How important is it for a candidate to be passionate about mobile gaming for this position?

Being passionate about mobile free-to-play gaming and about what the App Store can do for customers and external game developer partners is regarded as a preferred qualification for this position.

What are the working hours for the Games Monetization Manager role?

The working hours for the Games Monetization Manager role are 35 hours per week.

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Apple

Technology
Industry
10,001+
Employees
1976
Founded Year

Mission & Purpose

We’re a diverse collective of thinkers and doers, continually reimagining what’s possible to help us all do what we love in new ways. And the same innovation that goes into our products also applies to our practices — strengthening our commitment to leave the world better than we found it. This is where your work can make a difference in people’s lives. Including your own. Apple is an equal opportunity employer that is committed to inclusion and diversity.