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Head of Global Campaigns

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Deliveroo

1mo ago

  • Job
    Full-time
    Expert Level
  • London
  • Quick Apply

AI generated summary

  • You must have 10+ years in global campaigns, TTL production, managing agencies and teams, strong interpersonal skills, and retail/eComm/tech/FMCG experience is preferred.
  • You will manage global campaigns, oversee creative development, analyze campaign performance, support your team, establish best practices, and create toolkits for brand challenges.

Requirements

  • 10+ years proven experience working in a similar role and delivering impactful global or multi-market campaigns
  • Experience in delivering TTL production (including TV, OOH, digital, social, radio)
  • Experience managing creative agencies
  • Experience managing direct reports
  • Strong interpersonal skills to manage global and cross-departmental stakeholders
  • Exceptional attention to detail
  • Experience communicating with senior leadership
  • A self-starter attitude with the ability to thrive in a fast-paced, matrix environment
  • Agency experience is a plus, but not mandatory
  • Experience working at or with a retail/eComm/tech/FMCG company preferred

Responsibilities

  • Owning the Global Campaigns programme: You will partner with Insights, Marketing, Comms and Social teams to plan an annual calendar of global and multi-market campaigns. You will manage the process of our global brand campaigns end-to-end, from setting objectives and writing the brief, to overseeing the creative development and production stages, to driving the localisation and roll out across all markets.
  • Campaign measurement: You will partner with Brand Media Measurement and Research & Insights teams to evaluate the impact of our campaigns and provide actionable insights to optimise future campaign development. You’ll regularly present learnings to marketing and creative teams, as well as senior leadership.
  • Managing a team: You will manage two direct reports and provide them with guidance and support. Outside of your direct team, you will provide consultation to the local markets and the wider business around the topic of creative production.
  • Setting creative best practice across channels: You’ll partner with internal teams (in-house Creative Studio, Research & Insights, Local Marketing) and external partners (creative agencies, media agencies, digital platforms) to improve the effectiveness of our creative across all channels and consumer touch points. You will build playbooks to ensure teams can follow and leverage best practices.
  • Developing global toolkits and playbooks: You will work with central and local teams to identify opportunities to tackle brand challenges at scale through creative toolkits and brand marketing playbooks.

FAQs

What is the job title for this position?

The job title for this position is Head of Global Campaigns.

What team will the Head of Global Campaigns be part of?

The Head of Global Campaigns will be part of the Brand & Experience team within the Global Marketing and Product organization.

How many markets will the Head of Global Campaigns lead campaigns in?

The Head of Global Campaigns will lead campaigns across Deliveroo’s 10 markets.

What is the hybrid working policy for this role?

The hybrid working policy requires working 3 days a week from our London HQ and working from home for the remaining days.

What are the key qualities we are looking for in a candidate?

We are looking for someone with customer obsession, a passion for brand building, astute creative instincts, deep expertise in creative production, empowering leadership, and a desire to collaborate as a team player.

What will the Head of Global Campaigns be responsible for regarding campaign measurement?

The Head of Global Campaigns will partner with Brand Media Measurement and Research & Insights teams to evaluate the impact of campaigns and provide actionable insights to optimize future campaign development.

Will the Head of Global Campaigns manage a team?

Yes, the Head of Global Campaigns will manage two direct reports and provide guidance and support to them.

What is required regarding experience for this role?

A minimum of 10+ years of proven experience working in a similar role and delivering impactful global or multi-market campaigns is required.

Is agency experience preferred for this role?

Agency experience is a plus, but it is not mandatory.

What type of company experience is preferred for candidates?

Experience working at or with a retail, eComm, tech, or FMCG company is preferred.

What are some of the benefits offered by Deliveroo?

Deliveroo offers benefits in areas including healthcare, well-being, parental leave, pensions, and generous annual leave allowances, which may differ by country.

How does Deliveroo approach diversity and inclusion?

Deliveroo is committed to diversity, equity, and inclusion in all aspects of the hiring process and aims to represent the world we live in, embracing various characteristics that make individuals unique.

What is a key mission of Deliveroo?

Deliveroo's mission is to transform the way people shop and eat by connecting consumers, restaurants, shops, and riders to bring the neighborhood to their door.

How does Deliveroo view the importance of its employees?

Deliveroo believes that people are the heart of the business and prioritizes their welfare.

Deliveroo

We’re a food company, aiming to be the food company. Fancy joining that mission?

Retail & Consumer Goods
Industry
1001-5000
Employees
2013
Founded Year

Mission & Purpose

Deliveroo is an online food delivery platform that connects customers with a wide range of restaurants and food establishments. Through their website and mobile app, customers can browse menus, place orders, and have their favourite meals delivered directly to their doorstep. Deliveroo's ultimate mission is to provide convenient and efficient food delivery services, giving customers access to a diverse selection of cuisines from local restaurants. Their purpose is to support restaurants and food vendors by expanding their reach and customer base, enabling them to thrive in the digital age and compete in the increasingly competitive food delivery market. Deliveroo aims to enhance the overall dining experience for customers while helping restaurant partners grow their business and adapt to evolving consumer preferences.

Culture & Values

  • Live and Breathe our Marketplace

  • Play to Win

  • Celebrate Difference

  • Champion Big and Small Innovations

  • Obsess about Operational Excellence

  • Be Curious and Intellectually Honest