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Marketing Analyst

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Visa

7d ago

  • Job
    Full-time
    Junior, Mid & Senior Level
  • Data
    Marketing
  • Austin
  • Quick Apply

AI generated summary

  • You need 2+ years' experience with a BA/BS or 3+ years with an advanced degree, strong analytic skills, marketing expertise, proficiency in data tools, and the ability to thrive in a fast-paced environment.
  • You will analyze marketing data, assess campaign performance, identify trends, and provide insights to optimize strategies for improved customer engagement and business growth.

Requirements

  • 2 or more years of work experience with a Bachelor’s Degree or an Advanced Degree (e.g. Masters, MBA, JD, MD, or PhD)
  • 3 or more years of work experience with a Bachelor’s Degree or more than 2 years of work experience with an Advanced Degree (e.g. Masters, MBA, JD, MD)
  • BA or BS in Marketing, IT, Computer Science, or equivalent, Masters or other relevant advanced degree valuable
  • 3 or more years progressive experience in a B2B data management, reporting, or marketing and sales operations roles, deep understanding of data-driven marketing, digital campaign reporting
  • Experience as an analytics lead, with a balance of hands on execution and business insights, ability gain consensus with key stakeholders in a matrixed organization
  • Strong analytical abilities to translate data into actionable insights that optimize marketing performance
  • Proven domain expertise with Data Warehouse, CRM, Marketing Automation workflows (Tableau, Salesforce, Eloqua, Datorama, Dynamics, Google Cloud, FiveTran preferred), experience developing optimal structures for marketing databases that support global marketing initiatives
  • Thorough understanding of marketing KPIs, global data hygiene processes, data mapping, and multi-country best practices, develop recurring and ad-hoc data quality reports that reflect progressive improvements
  • Highly advanced Tableau, Datorama, and Excel skills, strong problem-solving and technical aptitude, and a passion for using data and insights to drive future business decisions, ability to distill and tailor complex information for various audiences
  • Ability to prioritize, multi-task and thrive in a fast-paced, high-growth environment where excellent organizational skills and project management expertise are required
  • Knowledge of emerging cloud-based data quality and data enhancement tools for DW, CRM, MA systems a plus
  • Positive attitude, persuasive and tactful, a true team player and self-starting contributor, proven by successful references from prior marketing, sales, or IT colleagues
  • Role models and influences aspirational behaviors of leading courageously, obsessing about customers, collaborating as one Visa, and executing with excellence

Responsibilities

  • There are no job responsibilities listed in the provided job posting. The information provided only includes qualifications and additional information about the employer.

FAQs

What are the basic qualifications required for this Marketing Analyst position?

The basic qualifications include 2 or more years of work experience along with a Bachelor’s Degree or an Advanced Degree (e.g., Masters, MBA, JD, MD, or PhD).

What are the preferred qualifications for this role?

The preferred qualifications are 3 or more years of work experience with a Bachelor’s Degree or more than 2 years of work experience with an Advanced Degree, a BA or BS in Marketing, IT, Computer Science, or equivalent, as well as extensive experience in B2B data management and marketing operations.

What skills are necessary for this position?

The necessary skills include strong analytical abilities, advanced proficiency in Tableau, Datorama, and Excel, as well as a deep understanding of data-driven marketing, marketing KPIs, and the ability to gain consensus with stakeholders.

Is travel a requirement for the role?

Yes, this position requires travel 5-10% of the time.

What type of work environment can I expect?

The position will be performed in an office setting, where the incumbent will need to sit and stand at a desk, communicate frequently by telephone and in person, and operate standard office equipment.

Are there any opportunities for bonuses or equity?

Yes, this position may be eligible for bonuses and equity.

What is the estimated salary range for this position?

The estimated salary range for a new hire into this position is $95,200.00 to $134,600.00 annually, which may include potential sales incentive payments.

Do you support work-life balance and flexible schedules?

Yes, the work hours may vary based on departmental needs, allowing for some flexibility.

What benefits does Visa offer for this position?

Visa offers a comprehensive benefits package that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and a Wellness Program.

Is experience in cloud-based tools advantageous for this role?

Yes, knowledge of emerging cloud-based data quality and enhancement tools for Data Warehouses, CRM, and Marketing Automation systems is considered a plus.

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Visa

Technology
Industry
10,001+
Employees
1958
Founded Year

Mission & Purpose

Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our purpose is to uplift everyone, everywhere by being the best way to pay and be paid.