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Marketing Communications Officer

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TJX Europe

6d ago

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Marketing
  • Düsseldorf

AI generated summary

  • You need 4+ years in marketing/communication, a passion for influencer marketing and fashion, strong initiative, communication skills, and fluency in English with excellent writing and presentation abilities.
  • You will manage influencer strategies, oversee social media, plan events, implement marketing strategies, and monitor communication activities and market trends.

Requirements

  • Mindestens 4 Jahre Erfahrung im Bereich Marketing / Kommunikation, auf Unternehmens- oder Agenturseite
  • Große Affinität für die Themen Influencer Marketing und Social Media
  • Begeisterung für Fashion- und Lifestyle-Themen
  • Hohes Maß an Eigeninitiative, Neugier, Selbstständigkeit und Einsatzbereitschaft
  • Ausgeprägte Kommunikationsstärke
  • Fließend in Englisch – nachweislich sehr gute Schreib- und Präsentationsfähigkeiten

Responsibilities

  • Umsetzung einer integrierten Influencer-Strategie, Management und Weiterentwicklung des TK Maxx Influencer- und Key-Opinion-Leader-Programms, inkl. enger Kontaktpflege zu Partnern und Managements, Vertragsverhandlungen, Erstellung von Briefings und Content-Freigabe
  • Social Media Management inkl. Pflege des Content-Plans, Community Management sowie Erstellung von Briefings zur Content-Kreation in enger Zusammenarbeit mit Agenturen
  • Planung und Durchführung von Influencer- und Celebrity-Events
  • Aktivierung integrierter Kommunikations- und Marketingstrategien zur Steigerung der Markenbekanntheit in den Bereichen PR, Influence und Social
  • Überwachung aller Kommunikationsaktivitäten einschließlich kontinuierlicher Trend-, Markt- und Wettbewerbsanalysen

FAQs

What is the job title for this position?

The job title is Marketing Communications Officer.

Where is this position located?

This position is located at our EUR Home Office in Düsseldorf, Germany.

Is this position permanent or temporary?

This position is temporary and is limited to 6 months.

What kind of experience is required for this role?

A minimum of 4 years of experience in marketing or communications, either on the corporate or agency side, is required.

What are some key responsibilities of the Marketing Communications Officer?

Key responsibilities include executing an integrated influencer strategy, managing social media, planning influencer events, and overseeing communication activities.

What benefits do employees receive?

Employees receive flat hierarchies, flexible work models with the possibility of remote work, 30 vacation days, discounts, fitness programs, free parking, and refreshments.

Is proficiency in English required for this position?

Yes, fluency in English, including excellent writing and presentation skills, is required.

Do I need to have a background in fashion or lifestyle?

Yes, a strong enthusiasm for fashion and lifestyle topics is important for this role.

Will I be working independently or in a team?

While the role requires a high degree of initiative and independence, it also emphasizes collaboration within a team.

Are there any specific skills emphasized for this position?

Strong communication skills, initiative, curiosity, and a high level of commitment are emphasized for this position.

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TJX Europe

Retail & Consumer Goods
Industry
10,001+
Employees

Mission & Purpose

TJX Europe operates as a major retail division of The TJX Companies, Inc., managing well-known brands such as TK Maxx and Homesense across Europe. Their ultimate mission is to deliver high-quality, brand-name products at affordable prices to enhance customer satisfaction. Their purpose is to offer a wide variety of merchandise, from fashion to home goods, while fostering an engaging shopping experience and supporting a diverse, inclusive workplace for their employees.