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Marketing Coordinator

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Fortrea

3mo ago

  • Job
    Full-time
    Mid Level
  • Marketing
  • Reading
  • Quick Apply

AI generated summary

  • You need a bachelor’s degree or equivalent, strong organizational and project management skills, traffic and paid media experience, excellent communication, and analytical skills. PMP preferred.
  • You will support marketing initiatives, manage events, track media plans, create purchase orders, build project plans, collaborate with departments, and ensure timely execution of tasks.

Requirements

  • Bachelor's degree or equivalent and relevant formal academic qualification. Fortrea may consider relevant and equivalent experience in lieu of educational requirements.
  • Must have strong organizational and project management skills, as well as attention to detail
  • Traffic experience from an advertising agency or equivalent
  • Paid media planning experience
  • Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills
  • Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing
  • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
  • Must have strong analytical skills to analyze metrics and create reports
  • Experience in job discipline
  • PMP certification preferred

Responsibilities

  • Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
  • Create and manage purchase orders on behalf of the marketing team.
  • Track and support execution of media plans in collaboration with Executive Director Brand Marketing.
  • Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral
  • Build project management plans, track progress and report metrics of marketing initiatives.
  • Collaborate with stakeholders across departments to understand data needs and requirements.
  • Strong attention to detail with an analytical mind and outstanding problem-solving skills.
  • Strong communication, presentation, and storytelling skills
  • Fantastic time management skills with the ability to multi-task.
  • All other duties as needed or assigned.

FAQs

What is the main responsibility of the Marketing Coordinator at Fortrea?

The main responsibility of the Marketing Coordinator is to manage multiple marketing projects, ensuring the delivery of high-quality outcomes while meeting deadlines and budget objectives. This includes coordinating various marketing programs such as email, event, social media, and content marketing initiatives.

Is previous experience in an advertising agency required for this position?

Yes, traffic experience from an advertising agency or a similar environment is a key requirement for this role.

What qualifications are required to apply for the Marketing Coordinator position?

A Bachelor's degree or an equivalent relevant formal academic qualification is required. Fortrea may consider relevant and equivalent experience in lieu of educational requirements.

Are strong communication skills necessary for the Marketing Coordinator role?

Yes, excellent written and verbal communication skills are essential, as well as outstanding copywriting and proofreading skills.

What project management skills are necessary for this position?

Strong organizational and project management skills are necessary, along with the ability to multi-task, prioritize tasks, and meet deadlines.

Is experience with paid media planning important for this role?

Yes, experience with paid media planning is important and is considered a crucial part of the role.

What type of events will the Marketing Coordinator be managing?

The Marketing Coordinator will independently coordinate marketing and community events, overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral.

Is a PMP certification preferred for this position?

Yes, a PMP certification is preferred but not mandatory.

How does Fortrea support diversity and inclusion in the workplace?

Fortrea is committed to diversity and inclusion in the workforce and does not tolerate harassment or discrimination of any kind. They make employment decisions based on the needs of the business and the qualifications of individuals.

What additional skills are beneficial for the Marketing Coordinator role?

Strong analytical skills for analyzing metrics and creating reports, as well as a firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing, are beneficial for the role.

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Fortrea

Science & Healthcare
Industry
10,001+
Employees
2023
Founded Year

Mission & Purpose

We are creative thinkers with decades of clinical trial experience who drive innovative solutions powered by insights from data and technology. As we tackle challenges in today’s world, we know that we need to be nimble and agile. That’s why we work side-by-side with our partners to eliminate inefficiencies from the process so we can help them deliver life-changing therapies faster for patients, caregivers and healthcare providers worldwide.