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Marketing Manager, EMEA

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Moloco

Sep 16

  • Job
    Full-time
    Junior, Mid & Senior Level
  • Marketing
    Business, Operations & Strategy
  • London
  • Quick Apply

AI generated summary

  • You need a bachelor's in business/marketing, 2-5 years marketing experience (1-3 in events), strong organizational skills, tech and B2B background, and excellent communication abilities.
  • You will support marketing strategy execution, coordinate events, manage vendor relationships, track campaign analytics, and run B2B digital marketing initiatives to drive brand awareness and leads.

Requirements

  • - Bachelor's degree in business administration, marketing, communications, or a related field.
  • - 2-5 years of Marketing experience, including 1-3 years running events.
  • - Strong organizational and project management skills, as well as attention to detail and a high level of creativity.
  • - Tech industry and B2B marketing experience preferred, including working with creative and event agencies.
  • - Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing.
  • - A self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines.
  • - Strong analytical skills to analyze metrics and create reports.
  • - Ability to multi-task and guide the teams to execute marketing programs and campaigns within tight schedules and approved budgets.
  • - Be detailed, insightful and able to use data and information to form marketing plans.
  • - Excellent written and verbal communication skills in English.
  • - Great planning, prioritization, and organizing skills.
  • - Flexibility to work across different time zones around the globe.
  • - Occasional travel may be required.

Responsibilities

  • Supporting the EMEA Marketing Director in driving EMEA’s business goals and marketing strategy and implementing our marketing strategy to drive brand awareness and deliver leads.
  • Coordinate the calendar of events to support sales with lead gen and sales growth.
  • Execute all field marketing logistics, ranging from large conference sponsorships and small customer VIP events to webinars and other online activations.
  • Manage relationships with local event promoters, venues, vendors, and suppliers.
  • Post digital articles, news, press releases, and publications to social media and other platforms.
  • Track analytics and report progress on digital campaigns and social media.
  • Help ensure activities are within budget, drive revenue, and deliver a strong ROI.
  • Submit ideas for marketing programs designed to enhance and grow Moloco’s brand.
  • Assessing and providing inputs on competitive landscape, market trends and customer behavior.
  • Create, develop, promote local success stories and assist in globalization.
  • Localization of relevant global case studies and content to amplify across marketing initiatives in EMEA.
  • Coordinate and execute marketing and partnership events, including independently overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral. This includes working with internal stakeholders and external vendors on event programs, pre-event campaigns and execution.
  • Run B2B digital marketing campaigns, working with internal and external stakeholders to develop and execute content for websites, emails, social channels, and paid media.
  • Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports.

FAQs

What is the primary focus of the Marketing Manager, EMEA role?

The primary focus of the Marketing Manager, EMEA role is to raise Moloco’s profile in the EMEA region by implementing marketing initiatives that drive brand awareness and generate leads, working closely with the EMEA Marketing Director.

What qualifications are required for the Marketing Manager position?

Candidates should have a Bachelor's degree in business administration, marketing, communications, or a related field, along with 2-5 years of marketing experience, including 1-3 years of event management.

What types of marketing activities will I be responsible for?

You will coordinate and execute various marketing activities including field marketing logistics, conferences and sponsorships, customer VIP events, webinars, and digital marketing campaigns.

What skills are important for this role?

Important skills for this role include strong organizational and project management abilities, attention to detail, creativity, analytical skills, and excellent written and verbal communication skills in English.

Is experience in the tech industry required for this position?

While not strictly required, tech industry and B2B marketing experience are preferred for the Marketing Manager position.

Will there be opportunities for travel in this role?

Yes, occasional travel may be required for the Marketing Manager, EMEA position to support various marketing initiatives and events.

How does Moloco support employee well-being?

Moloco offers innovative benefits aimed at supporting employees and their families, creating conditions for everyone to do their best work.

What is the company culture like at Moloco?

The company culture at Moloco emphasizes diversity, inclusion, humility, collaboration, and a growth mindset. Employees are encouraged to learn and grow together while creating real value for customers.

Where is Moloco headquartered?

Moloco is headquartered in Silicon Valley, with additional offices in multiple cities worldwide, including San Francisco, New York, London, Berlin, and more.

How does Moloco ensure equal opportunity in its hiring practices?

Moloco is an equal opportunity employer and does not discriminate in its hiring or promotion practices based on race, color, creed, religion, national origin, age, sex, gender identity, sexual orientation, disability, or any other characteristic protected by law.

Your Data. Driving Performance.

Marketing & Advertising
Industry
201-500
Employees
2013
Founded Year

Mission & Purpose

Moloco is a machine learning company. Their primary focus is to help mobile app developers and advertisers optimise their ad campaigns and maximise user engagement and monetisation. Moloco utilises advanced algorithms and predictive analytics to deliver targeted and personalised ad experiences to mobile users, ensuring efficient and effective ad placements. Their ultimate mission is to empower app developers and advertisers with powerful tools and insights to achieve their marketing goals and drive business growth. By harnessing the power of data and machine learning, Moloco aims to revolutionise the mobile advertising industry and deliver exceptional results for their clients.

Culture & Values

  • Lead with humility

    Everyone’s voice is respected, valued, and heard. With humility, we become more open and accessible to each other. We win, lose, and learn together. Accountability and feedback are essential to our success.

  • Uncapped growth mindset

    Our Values We see all situations as opportunities to learn, grow, and improve as individuals and as an organization. We seek diverse perspectives, encourage curiosity, and promote experimentation to push the boundaries of what’s possible.

  • Create real value

    We pursue the most impactful opportunities with rigor and integrity. We take intelligent risks and make disciplined trade-offs to maintain deep focus. We help our customers win by delivering durable value.

  • Go further together

    We’re one team working towards one mission and vision. We collaborate proactively and inclusively, involving the right people at the right time and in the right way. We strive to create a more equitable workplace. We won’t let each other fail.

Benefits

  • Comprehensive health and wellness

    Competitive health, dental, vision and life insurance (covered at 100% for you) and your family. In addition, enjoy membership to the Calm app, Headspace, Aaptiv and Ginger apps plus fitness/health reimbursement.

  • Professional development

    Teach yourself something new and get reimbursed each year for your professional development. No matter where you are in your career, there’s always room to learn.

  • Food and snacks

    Enjoy lunch on us. We bring lunch in for employees everyday, In addition, our micro-kitchens are filled with healthy snacks and beverages for you to enjoy

  • Paid parental leave

    Our maternity/paternity leave plan also has you covered when you welcome a new child into your family.

  • Unlimited vacation

    We encourage team members to take time off to relax and recharge with our flexible paid time off policy.

  • Financial benefits

    We provide stock options and generous 401k/pension with an employer match that helps you prepare for your future. Plus home office setup and phone/internet/transportation reimbursement.