Logo of Huzzle

Marketing Manager, Live Services

  • Job
    Full-time
    Senior Level
  • Customer Relations
    Marketing
  • Manhattan, +1
  • Quick Apply

AI generated summary

  • You need a Bachelor's degree, 5+ years in consumer marketing, passion for gaming, strong organizational and communication skills, project management expertise, and a knack for analyzing campaign results.
  • You will align with development on game marketing plans, execute projects with cross-functional teams, manage asset schedules, analyze industry trends, and support marketing leadership with various tasks.

Requirements

  • Bachelor's degree in Business, Marketing, or related field.
  • 5+ years of professional experience in consumer marketing / advertising.
  • A passion for gaming, strong knowledge and interest in pop culture and the Rockstar Games brand.
  • Excellent organization, communication, and interpersonal skills.
  • Deep knowledge and time investment across current live service titles.
  • Proficient with project management, relaying high level goals across teams, and visual communication.
  • Ability to manage multiple projects, prioritize assignments to anticipate and meet multiple deadlines.
  • Experience with analyzing campaigns, assessing impact and presenting results.
  • Creative thinker with the skills to analyze marketing challenges and develop effective solutions.

Responsibilities

  • Align with development on game content plans, design intention, and release strategies.
  • Build marketing plans for Grand Theft Auto Online and Red Dead Online that support goals and priorities across the businesses, with approval from marketing leadership.
  • Execute marketing plans with cross-functional teams including creative services, digital marketing, advertising, communications, community, partner marketing, and analytics.
  • Maintain asset development schedules and manage asset delivery to international marketing offices, studios, external agencies, vendors, and partners.
  • Manage multiple projects to ensure timely deliverables and completion, including post-campaign measurements and learnings.
  • Be an expert on competitive live services and the overall industry landscape; ingest, organize, and disseminate that information to relevant publishing teams.
  • Ad-hoc support for live services marketing leadership including building presentations, developing plans, briefing assets, and communicating across teams.

FAQs

Do we support remote work?

This is a full-time, in-office position based out of Rockstar’s NYC headquarters, so remote work is not supported.

What qualifications are required for this position?

A Bachelor's degree in Business, Marketing, or a related field is required, along with 5+ years of professional experience in consumer marketing or advertising.

Is previous gaming experience required?

While it is not required, previous professional experience working with gaming or entertainment services is considered a plus.

What skills are essential for this role?

Essential skills include proficiency in project management, excellent organization and communication skills, the ability to manage multiple projects, and creative thinking for effective marketing solutions.

Can I apply if I have basic knowledge of Photoshop?

Yes, basic Photoshop knowledge is listed as a desirable skill, but it is not required to apply for the position.

How do I apply for this position?

You can apply by submitting a resume and cover letter that demonstrates how you meet the required skills for the role.

Is there an opportunity for bonuses or equity awards?

Yes, the total compensation package may include bonuses and/or equity awards, in addition to a full range of medical, financial, and/or other benefits.

What is the salary range for this position in New York City?

The pay range for this position is expected to be between $95,000 to $115,000 USD per year.

Are there any accommodations available during the recruitment process?

Yes, Rockstar is committed to providing reasonable accommodations to qualified job applicants with disabilities during the recruitment process.

What is the company’s stance on diversity and inclusion?

Rockstar encourages applications from all suitable candidates regardless of age, disability, gender identity, sexual orientation, religion, belief, race, or any other protected category.

Entertainment & Media
Industry
1001-5000
Employees
1998
Founded Year

Mission & Purpose

Rockstar Games is a renowned video game development company that creates and publishes interactive entertainment. They are best known for developing critically acclaimed and highly popular game franchises such as Grand Theft Auto, Red Dead Redemption, and Max Payne. Their ultimate mission is to push the boundaries of interactive entertainment and deliver immersive gaming experiences to players worldwide. Rockstar Games' purpose is to craft innovative, engaging, and visually stunning games that captivate players and offer them compelling storytelling, dynamic open-world environments, and a sense of freedom to explore and interact with the game world. Through their games, they aim to provide players with thrilling and memorable experiences, making them leaders in the gaming industry and earning a dedicated fan base of gamers worldwide.