Logo of Huzzle

Home

Matches

Explore

Manage

Marketing Specialist

image

Shoppers Drug Mart

1mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Sales & Business Development
    Marketing
  • Toronto
  • Quick Apply

AI generated summary

  • You need 1-3 years of marketing experience, strong project management skills, attention to detail, expertise in CRM, and proficiency in Adobe Creative Suite.
  • You will plan, execute, and optimize marketing campaigns, manage creative reviews, handle budgets and vendor invoices, track metrics, and ensure timely project delivery.

Requirements

  • 1. Balancing delivery for multiple projects in a fast-paced environment
  • 2. Strong attention to detail
  • 3. Brand communications, creative & media strategy (traditional and digital media)
  • 4. Experience in creating and executing targeted marketing campaigns
  • 5. Knowledge of general marketing strategy and business principles
  • 6. Understanding of business and marketing principles to effectively align CRM strategies with overall business goals
  • 7. Strong project management skills to coordinate and implement CRM initiatives and campaigns
  • 8. Adobe Creative Suite (Photoshop, InDesign and Adobe Acrobat)
  • 9. 1-3 years of experience

Responsibilities

  • Core Responsibilities:
  • Campaign Planning: Supports the Wellwise Marketing & Promotions team in developing marketing briefs, including compiling consumer/business insights and pulling in relevant past campaign data to advise best practices. Sample projects include coordinating Wellwise Promotional CRM Campaigns, Enterprise promotional programs, promo paid digital media and promo Radio.
  • Campaign Execution - Creative: Supports the Wellwise team in coordinating with internal/external agency counterparts, and other partners for the review and approval of creative; closely reviews creative against established brand guidelines, and aggregates feedback provided by collaborators. Oversees all campaign proofing requirements.
  • Campaign Execution - Deployment: Coordinates campaign deployment, ensuring the launch and execution aligns to campaign objectives; proactively monitors in-flight campaigns for optimization opportunities, flags them to the team, and implements decisions; actions other execution-related needs from the Division/Merchant teams, or local store operations, as required.
  • Optimization, Innovation & Best Practices: Contributes to the post-mortem process, including working with partners to compile campaign performance report reports with key metrics, participating in post-mortem discussions, and documenting learnings.
  • Campaign Metrics & Tracking: Supports budget planning, development and monitoring/updating; updates brand/project/KPI dashboards; contributes to research, analysis and reporting to inform campaign activity.
  • Billing & Forecasting: Oversees coordination of invoices from various vendors to ensure they are processed along with the management of budget control report, making sure campaigns are delivered in full against the planned budget. Also responsible for ensuring vendor invoices paid in a timely manner.
  • Project Management: Oversees campaigns are delivered in full against the planned budget; responsible for submitting vendor invoices in a timely manner and manages campaigns through internal project management tools.

FAQs

What is the location of the Marketing Specialist position?

The Marketing Specialist position is located at 243 Consumers Road, Toronto, Ontario, M2J 4W8.

How do I apply for this role?

Referred applicants must use their unique referral link generated when they are referred by an existing colleague; do not apply directly to this role.

What are the core responsibilities of the Marketing Specialist?

The core responsibilities include campaign planning, creative execution, deployment coordination, optimization and best practices, tracking campaign metrics, billing and forecasting, and project management.

What qualifications or experience do I need for this position?

The position requires 1-3 years of marketing experience, strong project management skills, and knowledge of brand communications and marketing principles.

What skills are essential for success in this role?

Essential skills include the ability to manage multiple projects in a fast pace environment, strong attention to detail, and proficiency in Adobe Creative Suite (Photoshop, InDesign, and Adobe Acrobat).

What kind of work environment can I expect at Shoppers Drug Mart?

Shoppers Drug Mart promotes a collaborative, kind, and inclusive work environment, valuing diversity and providing opportunities for growth.

Are there any learning and development opportunities available?

Yes, employees have access to online learning through the Academy, along with other benefits such as a purchase discount program and competitive pay.

Is this position full-time or part-time?

The Marketing Specialist position is a full-time role.

What are the expected outcomes and KPIs for the role?

Expected outcomes include successful execution of projects, accurate budget tracking and reporting, and contributions to achieving campaign objectives.

Does Shoppers Drug Mart offer any accommodations for applicants?

Yes, accommodations are available upon request for applicants with disabilities during the recruitment and assessment process and when hired.

Shoppers Drug Mart

Helping millions of Canadians Live Life Well.

Science & Healthcare
Industry
1001-5000
Employees

Mission & Purpose

Shoppers Drug Mart Corporation is a licensor of full-service retail drug stores operating under the name Shoppers Drug Mart® (Pharmaprix® in Québec). Founded in 1962 by Toronto pharmacist Murray Koffler, we have grown to a national network of more than 1,300 Shoppers Drug Mart/Pharmaprix stores across Canada.