FAQs
What are the key responsibilities of a Marketing Systems Developer (Automation and Integrations)?
The key responsibilities include designing, implementing, and optimizing marketing automation platforms, focusing on Salesforce and integrations with marketing automation engines. This role also involves collaborating with various departments to configure and optimize marketing automation workflows, identifying opportunities for improvement, and maintaining accurate documentation for systems and operational processes.
What qualifications are required for a Marketing Systems Developer (Automation and Integrations)?
The qualifications include a bachelor's degree in Computer Science, Information Technology, or a related field, along with 3+ years of experience in marketing automation systems architecture and implementation. The candidate should also have 3+ years of experience with Salesforce implementation, configuration, and development, as well as proven experience in designing and implementing integration solutions using APIs, middleware, and ETL tools.
What skills are important for a Marketing Systems Developer (Automation and Integrations)?
Important skills for this role include a strong understanding of marketing processes, data management, and analytics. The candidate should also have excellent problem-solving skills, the ability to work collaboratively in a fast-paced environment, and strong communication skills to explain complex technical concepts to non-technical stakeholders.
What are the preferred qualifications for a Marketing Systems Developer (Automation and Integrations)?
Preferred qualifications include experience with additional marketing automation tools (e.g., Klaviyo, Marketo), knowledge of scripting languages (e.g., JavaScript, Python) and SQL for data manipulation and automation, as well as experience with cloud platforms (e.g., AWS, Azure) and related technologies.