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PR Account Executive - B2B Comms

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Hotwire

Sep 18

  • Job
    Full-time
    Junior & Mid Level
  • Sales & Business Development
    Marketing
  • Munich

AI generated summary

  • You have 1-3 years of PR experience, fluency in English and German, a passion for technology, strong media love, and a can-do, team player attitude.
  • You will engage with media, manage client portfolios, create content, support clients, and collaborate with your team while staying updated on industry trends and managing timelines effectively.

Requirements

  • 1-3 year's work experience
  • You'll be very comfortable interacting in English at professional level (both written and spoken). You will also have the highest mastery of the German language (both written and spoken)
  • A deep passion and understanding of PR
  • An understanding and passion for technology and how it shapes our society
  • A strong ability to spot connections between trends, stories, and brands
  • A real love for media. You'll consume newspapers, blogs, and content in your personal and work life, reading widely
  • A can-do attitude, knowing that no job is too big or too small
  • A team player attitude, willing to muck in whenever and wherever needed

Responsibilities

  • Media Mastery: Understand the media landscape, continuously learning to bring great value to your team and clients. Craft and build your understanding of what makes a great story and how to tell it.
  • Industry Awareness: Be the eyes and ears of your clients' industries, ensuring your account teams are up to speed on sector developments.
  • Portfolio Management: Work across a portfolio of 4-6 B2B clients, generating results, meeting deadlines, and developing relationships with clients and the media.
  • Time Management: Be an expert at delivering work on different campaigns with different teams, showcasing impeccable time management skills.
  • Media Engagement: Generate results by pitching client stories to journalists and influencers. Arrange and staff media interviews and events.
  • Content Creation: Write content for various purposes, including pitches, press releases, blog entries, feature articles, and case studies.
  • Client Support: Develop client call agendas, take detailed notes, and map out action items post-call. Assist with clients' social media accounts and deliver analytics reports.
  • Creative Contribution: Participate in team brainstorms to create new ideas for campaigns.
  • Communication: Use your impeccable communication skills to work effectively with clients, journalists, and colleagues.
  • Team Support: Support your team by looking for opportunities to get involved in ad hoc duties.

FAQs

What is the primary role of a PR Account Executive at Hotwire?

The primary role of a PR Account Executive at Hotwire involves implementing day-to-day communications activities, executing campaigns, managing multiple B2B client accounts, and driving impactful results while collaborating with the team.

What qualifications are required for this position?

The position requires 1-3 years of work experience and mastery of both English and German, along with a deep passion and understanding of PR and technology.

How many clients will I manage as an Account Executive?

As an Account Executive, you will manage a portfolio of 4-6 B2B clients.

Is there room for creative input in this role?

Yes, the role encourages creative contribution, including participation in team brainstorming sessions to generate new ideas for campaigns.

What kind of clients does Hotwire work with?

Hotwire works with ambitious technology companies, including notable clients such as LinkedIn, FM Global, and OpenText.

What benefits does Hotwire offer its employees?

Hotwire offers various benefits, including flexible working arrangements, the Hotwire Sabbatical after four years of service, and opportunities for international interaction and training.

Are there opportunities for professional development?

Yes, Hotwire focuses on continuous learning and development, providing employees with the chance to engage in trainings and gain insights from various initiatives.

How does Hotwire describe its workplace culture?

Hotwire promotes a diverse workplace where equality of chances and respect are core values, and emphasizes a "One Team" mentality that fosters collaboration and support.

What kind of content will I be expected to create?

You will be expected to write various types of content including pitches, press releases, blog entries, feature articles, and case studies.

Is there a focus on industry trends in this role?

Yes, part of the role involves being aware of industry developments and spotting connections between trends, stories, and brands to provide added value to clients.

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Hotwire

Ignite Possibility - We're hiring!

Marketing & Advertising
Industry
201-500
Employees

Mission & Purpose

We’re fanatical about technology, with over twenty years’ experience in igniting positive actions for our clients. Our tech understanding, experience and network helps spark audience curiosity across all aspects of communications, branding and digital marketing. At Hotwire, we aim to be the best consultancy our clients and our people will ever work with. With specialists in everything from brand communications to ABM, we'll help you to achieve limitless success.

Culture & Values

  • One Team

    We are a global collective where diversity is embraced, and everyone belongs

  • Connected

    We are connected to each other and the world around us

  • Ambitious

    We pursue results and fuel action with drive and enthusiasm

  • Curious

    Our solutions, creativity and mindset lives in groundbreaking space

Benefits

  • Healthcare and wellness programs

  • Competitive pay, bonus programs and recognition

  • Community involvement and volunteering

  • Retirement plans and life insurance

  • Connecting globally thru travel and networking opportunities

  • Training and career development

  • Hybrid working with focus on outcomes

Article & News