FAQs
What is the primary responsibility of the Product Manager in this role?
The primary responsibility of the Product Manager is to own product lines and services offered directly to consumers, including the development and execution of strategies for product development, pricing, distribution, and promotion.
What experience is required for this position?
A minimum of 7 years of experience in Product Management, Innovation Development, Product Marketing, or related functions is required, along with 3 to 5 years of experience in financial services, preferably with exposure to retail customers and credit.
What skills are important for success in this role?
Strong analytical and problem-solving skills are important, as well as the ability to leverage large amounts of data to drive decisions and a passion for continuous testing and optimization.
What teams will the Product Manager be collaborating with?
The Product Manager will collaborate with the customer call center, agency partners, Digital and Paid Media/Performance Marketing, and Data & Analytics teams.
Is there an emphasis on customer experience in this role?
Yes, the role places a strong emphasis on customer experience, particularly in the context of digital product development for direct-to-consumer (D2C) interactions.
Are there any preferred qualifications for this position?
Preferred qualifications include a Bachelor’s degree, an MBA, or equivalent business experience, as well as certifications in Pragmatic Marketing or Product Management.
What is the focus of the product lines managed by this role?
The focus of the product lines managed by this role includes credit scores, reports, and identity protection services.
How does the company view testing and optimization?
The company views testing and optimization as critical components, with a requirement for rigorous A/B and multivariate testing strategies to continually improve the program and better understand customer segments and behaviors.