FAQs
What is the primary focus of the Product Marketing Manager role at Hoxton Capital Management?
The primary focus of the Product Marketing Manager role is to shape and execute the product marketing strategy for the innovative wealth management app, enhancing market presence, conducting audience research, and driving user engagement initiatives.
What qualifications are required for this position?
Candidates should have 3 to 6 years of marketing experience, strong analytical skills, the ability to collaborate with cross-functional teams, and preferably experience in Consumer Tech, Consumer Goods, Internet, or other B2C sectors.
Will the Product Marketing Manager work with other teams?
Yes, the Product Marketing Manager will work closely with product, customer services, marketing, and design teams to drive product adoption and manage successful product launches.
What kind of experience is preferred for applicants?
Experience in branding, positioning, outreach, strategy, go-to-market plans, campaigns, advocacy, events, and communication is preferred.
Is there a specific industry experience that would be beneficial for this role?
Yes, experience in Consumer Tech, Consumer Goods, Internet, or other B2C sectors is preferred for this role.
What are the key responsibilities associated with this role?
Key responsibilities include strategy development, go-to-market leadership, customer insights research, user engagement initiatives, adaptability to changing business needs, and relationship building with key influencers and partners.
What is the company culture like at Hoxton Capital Management?
Hoxton Capital Management fosters a dynamic and fast-paced environment, emphasizing innovation, collaboration, and a commitment to shaping the future of wealth management.
Are there opportunities for professional growth in this role?
Yes, the role offers opportunities for professional growth as the Product Marketing Manager will be instrumental in shaping marketing strategies and conducting critical market research, contributing to their professional development in the field.
How does the company support user engagement?
The company develops and implements a playbook for introducing users to new and existing features through in-app communications, campaigns, and other channels to boost retention and engagement.
Is travel required for this position?
The job description does not explicitly mention travel requirements; candidates may need to inquire during the interview process for specific details regarding travel expectations.