FAQs
What is the job title for this position?
The job title is Product Marketing Specialist.
Where is the job location?
The job is located at RGA Tech Park, 2nd floor Block-2, Survey # 31/1, Chikkannhelli Village, Varthur Hobli, Bangalore East Taluk, Bangalore - 560035, India.
Is this position full-time or part-time?
This position is full-time.
What type of products will the Product Marketing Specialist work with?
The Product Marketing Specialist will work with a set of products and productized services related to digital solutions for the commercial building industry.
What qualifications are preferred for this role?
An MBA in Marketing and prior work experience in an IT/PaaS organization (B2B) is preferred.
How many years of experience are required for this position?
A minimum of 3 to 5 years of relevant experience is required.
What digital marketing tools or knowledge is preferred for this role?
Experience with digital marketing, SEO best practices, and familiarity with popular channels such as LinkedIn, X, and Facebook is preferred.
Will the candidate collaborate with other teams?
Yes, the candidate will work closely with global Carrier Abound business development teams and product teams.
What are the key responsibilities of the Product Marketing Specialist?
Key responsibilities include creating sales and marketing collateral, executing integrated content marketing campaigns, supporting marketing activities, and maintaining marketing performance reporting.
Is there any flexibility in the work schedule?
Yes, Carrier follows a flexible work model that allows employees to work remotely 20-25% of the time in alignment with the company's philosophy.
What kind of skills are essential for this role?
Essential skills include excellent communication, analytical and presentation skills, the ability to manage multiple projects, and a good understanding of B2B marketing.
What kind of benefits does Carrier offer?
Carrier offers flexible schedules, parental leave, professional development opportunities, and an Employee Assistance Programme.
Does Carrier have a commitment to diversity and inclusion?
Yes, Carrier is committed to creating an environment where employees feel they belong and promotes diversity and inclusion as the engine for growth and innovation.
Is previous experience with AI-enabled tools required?
While not strictly required, experience in using AI-enabled tools for content creation and campaign analysis is a strong plus.