Logo of Huzzle

Home

Matches

Explore

Manage

Social Media Manager

image

Spin Master

Jun 21

Applications are closed

  • Job
    Full-time
    Junior & Mid Level
  • Marketing
  • Toronto

Requirements

  • You have a Marketing or Communications Degree, or equivalent and relevant experience
  • Marketing experience in a new product-oriented industry or an agency, preferably working with toy, entertainment, fashion, or other pop culture product industries
  • You know the fundamentals of Social Media; having managed social channels directly
  • You have experience in social media channel management, specifically Instagram and Facebook
  • You are comfortable creating presentation decks. This will include organizing channel data and presenting campaign wrap up reports

Responsibilities

  • Play with toys, have fun and be part of a team that creates
  • Be responsible for the day-to-day management of multiple Spin Master Social Channels which
  • would include, but not limited to, planning organic content calendars/schedules, creating
  • engaging content, uploading content, managing community comments and out reach across
  • social media platforms such as Instagram, Facebook, and TikTok.
  • Work collaboratively with both Domestic and International marketing, brand and creative teams
  • to help in developing social strategies.
  • You will collaborate with our global branding teams, youtube teams, media teams, and
  • influencer teams to ensure organic content calendars are integrated across platforms.
  • Research and identify tent pole subjects for brands, along with content recommendations and
  • insights to help promote the channel
  • Monitor and community manage discussions and comments across multiple Social Media
  • channels and engage with their communities
  • Become familiar with the brand voices by working closely with the Global Brand Team and
  • Creative Team
  • Advise in overall company social strategy by analyzing social analytics to help drive more
  • engaging and higher performing content and help the company make data-driven decisions
  • Communicate Social strategy internally by collaborating with various departments on content
  • strategy, creating and updating company Social best practices and new channel optimization
  • checklists
  • Measure and report performance of all Social content and channels, assess against goals
  • (benchmarks and KPIs) and provide recommendations to the marketing team based on analysis.
  • We value constructive suggestions

FAQs

What is the main focus of the Social Media Manager role?

The main focus of the Social Media Manager is to drive big-idea thinking through highly-effective social media tactics, planning, execution, analysis, and optimization across multiple brands.

What are some of the key responsibilities of the Social Media Manager?

Some key responsibilities of the Social Media Manager include developing and implementing social media strategies, creating engaging content, analyzing performance metrics, and optimizing campaigns for multiple brands.

What skills are required for the Social Media Manager position?

The ideal candidate for the Social Media Manager position should have strong communication skills, a deep understanding of social media platforms, experience with social media analytics tools, and the ability to drive big-idea thinking through creative strategies.

How will success be measured for the Social Media Manager role?

Success for the Social Media Manager will be measured by the ability to increase brand awareness, engagement, and conversions through social media channels, as well as by analyzing and optimizing performance metrics for multiple brands.

Spin Master

Retail & Consumer Goods
Industry
1001-5000
Employees

Mission & Purpose

Spin Master Corp. (TSX:TOY) is a leading global children's entertainment company, creating exceptional play experiences through it’s three creative centres: Toys, Entertainment and Digital Games. With distribution in over 100 countries, Spin Master is best known for award-winning brands PAW Patrol®, Bakugan®, Kinetic Sand®, Air Hogs®, Hatchimals®, Rubik’s Cube® and GUND®, and is the global toy licensee for other popular properties. Spin Master Entertainment creates and produces compelling multiplatform content, through its in-house studio and partnerships with outside creators, including the preschool franchise PAW Patrol and numerous other original shows, short-form series and feature films. The Company has an established presence in digital games, anchored by the Toca Boca® and Sago Mini® brands, offering open-ended and creative game and educational play in digital environments. Through Spin Master Ventures, the Company makes minority investments globally in emerging companies and start-ups. With over 30 offices in close to 20 countries, Spin Master employs more than 2,000 team members globally.