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Team Lead Influencer Marketing - Series A e-commerce marketplace (Munich)

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Cherry Ventures

Jan 3

  • Job
    Full-time
    Senior Level
  • Customer Relations
    Marketing
  • Munich

AI generated summary

  • You have 5-8+ years in marketing, passion for cycling/endurance sports, strong business acumen, community understanding, hands-on mentality, and excellent English skills.
  • You will manage the marketing team, oversee campaign execution, track KPIs, build partnerships, manage budgets, and analyze results to optimize international marketing initiatives.

Requirements

  • You have 5 to 8+ years of marketing experience.
  • You have experience and a deep passion for cycling and/or other endurance sports.
  • The ideal candidate for this position has a strong business and organisational acumen and demonstrates a native understanding of different cycling communities and cycling culture in general.
  • You have a hands-on mentality and are willing to take on many varying tasks within a small team.
  • You have excellent English speaking and writing skills.

Responsibilities

  • You manage the international marketing team to implement the global marketing plan, and develop and manage all marketing initiatives for key int’l markets (DE, ES, IT, FR, NL).
  • You work with our VP of Marketing to set measurable objectives for marketing initiatives and ensure the int’l marketing team tracks performance against these KPIs.
  • You strengthen buycycle’s brand position by establishing & maintaining relationships with brands, media partners, influencers and athletes that embody buycycle values. You manage collaborations between these partners and buycycle.
  • You plan, execute, and optimise multi-channel marketing campaigns. You work closely with PR, social media, creative, and product teams to integrate regional marketing projects into broader marketing strategies.
  • You oversee regional marketing budgets, ensuring cost-effective use of resources while maximizing campaign impact.
  • You analyse and report on the results of int’l marketing initiatives, and make recommendations to adjust the plan as needed.

FAQs

What is the start date for this position?

The start date for this position is as soon as possible.

Where is the location of the job?

The job is located in Munich.

What is the working capacity for this role?

The working capacity for this role is 40 hours per week.

What kind of experience is required for this position?

The ideal candidate should have 5 to 8+ years of marketing experience, preferably in influencer marketing and a strong passion for cycling or other endurance sports.

Who will the Team Lead Influencer Marketing report to?

The Team Lead Influencer Marketing will report to the VP of Marketing.

What are the key responsibilities for this role?

Key responsibilities include managing the international marketing team, setting measurable objectives, building partnerships, executing multi-channel campaigns, overseeing budgets, and analyzing campaign results.

Is experience in cycling or endurance sports important for this role?

Yes, a deep passion for cycling and/or other endurance sports is important, along with an understanding of different cycling communities and culture.

Are there opportunities for professional development?

Yes, the company emphasizes continuous learning and development, providing opportunities to grow in your role and collaborate with other teams.

Is this position open to individuals of all genders?

Yes, the position is open to all genders.

Does buycycle value diversity in its workforce?

Yes, buycycle welcomes applications from all backgrounds and values diversity in its team.

What kind of work culture does buycycle promote?

Buycycle promotes a young, dynamic, and motivated work culture, encouraging collaboration, data-driven approaches, and a flexible working environment.

What benefits or perks are offered to employees?

Employees enjoy provisions like coffee, fruit baskets, and muesli, along with monthly team events and after-work gatherings.

Are there specific markets that the Team Lead Influencer Marketing will focus on?

Yes, the key markets include Germany (DE), Spain (ES), Italy (IT), France (FR), and the Netherlands (NL).

Can I apply if I do not meet all the requirements listed for the position?

Yes, buycycle encourages applications even if you do not meet all the requirements, as they value attitude, motivation, and willingness to learn.

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Cherry Ventures

Founders first and investors second.

Venture Capital & Private Equity
Industry
11-50
Employees
2012
Founded Year

Mission & Purpose

Cherry Ventures is an early-stage venture capital firm led by a team of entrepreneurs with experience building fast-scaling companies such as Zalando and Spotify. The firm backs Europe's boldest founders, usually as their first institutional investor, and supports them in everything from their go-to-market strategy and the scaling of their businesses. Cherry Ventures has previously invested in the seed stage of over 90 companies across Europe, including FlixBus, Auto1 Group, Flaschenpost, Infarm, Forto, SellerX, Juni, and Flink. Cherry Ventures is based in Berlin and invests across Europe with operations in London and Stockholm.