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Vice President, Marketing & Advanced Solutions

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McKesson

2mo ago

  • Job
    Full-time
    Expert / Leadership (9+ years)

AI generated summary

  • You must have a strong background in marketing strategy, leadership experience, knowledge of advanced solutions in healthcare, and proven ability to drive growth and innovation.
  • You will lead marketing strategies, drive advanced solutions initiatives, oversee campaigns, collaborate with teams, analyze market trends, and enhance brand visibility and growth.

Requirements

  • 15+ years of professional experience and 10+ years of diversified leadership, planning, communication, organization, and people motivation skills.
  • 10+ years of relevant experience, working in the healthcare space (pharmaceutical or biopharma space), specifically in the areas of cell, gene, advanced therapies, and/or oncology.
  • 5+ years of relevant consulting or advisory experience within life sciences/biopharma.
  • Experience in biotech/pharmaceutical R&D, drug discovery, development, and commercialization.
  • Track record of analytic, methodological, and innovative research project design approaches for external audiences.
  • 5+ years of relevant consulting or advisory experience within life sciences/biopharma.
  • Experience in biotech/pharmaceutical R&D, drug discovery, development, and commercialization.
  • Track record of analytic, methodological, and innovative research project design approaches for external audiences.
  • Domain expert in the CGAT area.
  • Life Sciences industry knowledge and strong background in CGAT.
  • Deep understanding of trends in the CGAT space, pertinent regulation and potential future disrupters, sources of data and collaboration.
  • Knowledge and experience with application of advanced analytics, data & reimbursement modeling.
  • Data-driven business model expertise.
  • Entrepreneurial / Intrapreneurial attitude.
  • Proficiency across various market and competitive intelligence methodologies.
  • Deep understanding of healthcare industry trends and overlap/differentiation between key players in the Life Sciences Ecosystem.
  • Bachelor’s degree required; advanced degree strongly preferred.
  • General office demands.
  • Must have the ability to travel up to 20% of the time.

Responsibilities

  • Responsible for leading the development and implementing strategic marketing plans to promote the company's products and services. They will also need to analyze market trends and customer behavior to identify opportunities for growth and develop targeted marketing campaigns.
  • Stay on top of CGT trends in evolving CGT ecosystem as it effects key stakeholders (Biopharma, Payors, Providers)
  • They will lead the brand marketing function and own the vendor relationship to create a strong brand identity, establish market presence, and differentiate companies operating in this rapidly evolving sector. Manage Agency Activity budget and Performance metrics.
  • This role will also partner with the VP of Customer Success to help drive the adoption of innovative therapies, build trust among stakeholders, and ultimately contribute to the commercial success of CGAT companies.
  • Create, develop and research feedback, insights, and needs from customers and stakeholders and effectively communicating these across the organization. Additionally, mechanisms for collecting customer feedback, analyzing data, and drive customer-centric initiatives to improve the company's products, services, and overall customer experience.
  • Develop Innovative Campaigns and Tactics that drive McKesson to market leadership in the market
  • Own the evolution of the value proposition for CGT COE and the ongoing external and internal messaging.
  • Gather and analyze information about competitors, industry trends, and market dynamics to develop insights and strategies to stay ahead of the competition. This will involve monitoring competitor activities, conducting market research, attend conferences, and providing recommendations to the leadership team.
  • Leads CGAT’s capability in being a consultative partner for our Life Sciences customers by demonstrating a deep understand of industry landscape and CGT Services Ecosystem
  • Aggregates, organizes, and visualizes key insights and guidance from multiple data sources for Life Sciences to better understand their market's size, potential, dynamics, and key success factors to support strategic decision making
  • Provides successful project management and delivery of Life Sciences projects through communications and presentations
  • Develop a plan to utilize vast data rich environment at McKesson to position McKesson stakeholders better to navigate the CGT value chain
  • Develops and maintains methodologies, tools, and templates to support cross-team collaboration and knowledge sharing across the distribution teams and specialty pharma divisions (i.e., insights gained in operations, researching best practices, and utilizing the customer feedback loop to ensure consistent and valuable deliverables)
  • Cultivates strong relationships within CGAT’s cross-functional teams to identify opportunities to advance our objectives and interests and create value within CGAT’s product portfolio
  • Proactively collaborates with subject matter experts (e.g., medical advisory) to create and deliver consistent and relevant data, reports, and insights
  • Works closely with product strategy to ensure data and analytics aligns with CGAT’s broader business goals
  • Works closely with business development and customer success to ensure consistent account management and leverage synergy opportunities across the organization
  • Works closely with technology and distribution operations to inform further building of technical capabilities for customer ease and data capture
  • Works closely with legal, data governance, quality management and compliance to organize and build processes for the maintenance and management of information
  • Works closely with head of CGAT, finance and reimbursement teams to develop pricing strategies, net cost recovery models, and financial forecasts.
  • This requires the function to stay updated on the evolving reimbursement landscape and ensure that the company's products and services are positioned for optimal revenue generation.
  • Intentionally invest in the development of self and teams
  • Demonstrate visible sponsorship of talent management processes and tools that allow people leaders to identify, differentiate and develop our talent.
  • Build bench strength and pipeline plans by through leverage of available leadership development programs and assessment resources.
  • Create succession plans and talent pools for leadership and senior leader roles.
  • Conduct performance conversations on a quarterly basis (at minimum).
  • Effectively use available total rewards incentives and programming to drive and acknowledge high levels of performance.
  • Consistently seek out and provide open and candid feedback in the spirit of facilitating growth and improvement of the team.

FAQs

What is the primary responsibility of the Vice President, Marketing & Advanced Solutions at McKesson?

The primary responsibility of this role is to build, lead, and oversee the marketing, competitive intelligence, revenue/reimbursement, and voice of the customer functions within Cell, Gene, and Advanced Therapies, focusing on strategic marketing, cross-functional team leadership, and driving innovation.

What qualifications are required for this position?

Candidates must have 15+ years of professional experience, including 10+ years in leadership roles, and at least 10 years of relevant experience in the healthcare space, specifically related to cell, gene, and advanced therapies. An advanced degree is strongly preferred.

What are the key responsibilities related to marketing and customer feedback?

Key responsibilities include leading the development and implementation of strategic marketing plans, analyzing market trends and customer behavior, creating and executing targeted marketing campaigns, and developing mechanisms for collecting and analyzing customer feedback to improve products and services.

How does this role involve competitive intelligence and commercial insights?

The role involves gathering and analyzing information about competitors and market dynamics, monitoring competitor activities, conducting market research, and providing insights and recommendations to the leadership team to stay ahead in the market.

What kind of collaboration is expected in this position?

The Vice President is expected to cultivate strong relationships across cross-functional teams, work with subject matter experts, and collaborate closely with business development, customer success, finance, and legal teams to ensure alignment and effective communication throughout the organization.

What type of leadership qualities are important for this role?

Important leadership qualities include the ability to invest in team development, utilize talent management processes effectively, build succession plans, conduct performance conversations, and provide constructive feedback to foster team growth and improvement.

What is the expected travel requirement for this position?

The role requires the ability to travel up to 20% of the time.

How does this position contribute to revenue and reimbursement strategies?

This position works closely with finance and reimbursement teams to develop pricing strategies, financial forecasts, and ensure that the company’s products and services are optimally positioned within the evolving reimbursement landscape.

What is the compensation range for this role?

The base pay range for this position is $216,000 - $360,000, with additional compensation opportunities such as annual bonuses or long-term incentives based on performance, experience, and other factors.

Is McKesson committed to diversity and inclusion in its hiring practices?

Yes, McKesson is committed to providing equal employment opportunities and fostering a diverse and inclusive environment, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, and other protected statuses.

McKesson

Science & Healthcare
Industry
10,001+
Employees

Mission & Purpose

McKesson is a UK-based healthcare services and information technology company that plays a pivotal role in improving healthcare delivery. Their ultimate mission is to empower healthcare providers with innovative solutions and technology to ensure better patient outcomes and operational efficiency. With a purpose deeply rooted in patient care, McKesson offers a wide range of services, including pharmaceutical distribution, medical supplies, technology solutions, and clinical support. They strive to enhance healthcare accessibility, quality, and affordability, making a significant contribution to the overall health and well-being of communities across the UK.

Culture & Values

  • Integrity

    McKesson employees make decisions, both big and small, with a focus on what is ethically right. Above all, we are committed to the greater good—for our company, our customers and the health care industry.

  • Inclusion

    We strive to create and maintain an inclusive culture where everyone feels comfortable bringing their authentic self to work each day. We embrace and respect each other as we are. Stand up for what is right and treat everyone with integrity and respect.

  • Customer-First

    Our commitment to our customers sets us apart. We hear time and again from our customers that they choose McKesson for our follow-through and customer-focused service. Our customers are at the center of everything we do, and our success comes from their success. They benefit from McKesson’s customized approach to their business and our ability to help them stay ahead of the changing health care landscape.

  • Accountability

    We make personal commitments—to our customers, vendors, and our colleagues. We hold ourselves accountable for keeping those promises. We take individual responsibility for the decisions we make to get results for our customers. We build trust with our customers by delivering on our promises. We all own accountability for McKesson.

  • Respect

    Our people treat each other, our customers and our vendors with dignity, consideration, open-mindedness and respect. By valuing diverse styles and skills, recognizing everyone’s contribution, and staying open to each other’s perspectives, McKesson cultivates an environment of innovation and collaboration—which pays off in the way we solve problems for our customers.

  • Excellence

    Our journey to excellence never ends—we always aim higher for our customers and partners. We act with success in mind and focus on results, constantly finding new ways to innovate, improve, and rigorously measure our progress. When customers choose McKesson, they’re choosing an industry leader who will work tirelessly to achieve excellence in quality, safety and efficiency—for the better health of our customers and the entire health care industry.

Benefits

  • Coverage you can rely on

    Total Rewards are our way of recognizing your hard work, and they include benefits that go beyond your base pay and healthcare coverage. We offer: Medical, Dental, and Vision, Health Spending Accounts, Flexible Spending Accounts, Financial Benefits including, 401(k) (U.S.), Pension (Canada), and Employee Stock Purchase Plan

  • Support for your total well-being

    Whether you want to relax and unwind, improve your fitness, or free your mind from stress, there’s a program for you. We offer: Mental Health Programs, Flexible Schedules, Paid Time Off, Wellness Program, Education Reimbursement, Volunteer Opportunities