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Internship Digital Marketing 12 months (60%-100%) all Genders

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Bayer

9d ago

  • Internship
    Full-time
    Placement Program
  • Data
    Marketing
  • Zürich

AI generated summary

  • You should be a Business Administration student, eager to learn, with basic digital marketing knowledge, project management skills, and fluency in English and German.
  • You will support digital marketing initiatives, update website content, monitor SEO, assist with localization, manage campaigns, analyze KPIs, track trends, and help create newsletters.

Requirements

  • Student or Bachelor in Business Administration is highly desirable
  • Eager to learn, well-organized, independent worker with quick understanding
  • Enthusiasm and interest in digital communication and innovation
  • Basic knowledge of digital marketing; some experience is desirable
  • Basic know-how in project management, preferably in the digital area
  • Solution-oriented and analytical thinker
  • Excellent organizational and people management skills
  • Conceptual thinker and good communicator
  • Fluent in English and German (spoken and written) #LI-CH

Responsibilities

  • Support the Digital Marketing Manager in implementing the digital agenda for all Bayer Consumer Health Switzerland brands.
  • Manage projects to update website content, including minor content updates, for all relevant Bayer Consumer Health Switzerland websites.
  • Monitor and improve SEO KPIs.
  • Assist Brand Managers in localizing existing global brand content into locally relevant content for online advertising materials and e-content toolkits (adaptation of content and design assets to local market requirements, provision of assets in certain formats).
  • Support in managing campaigns (SEA, Programmatic, Social Advertising, etc.).
  • Create reports and data analyses of website and campaign KPIs using various dashboard solutions such as Google Analytics, Data Studio, Tableau, etc.
  • Monitor digital trends and handle other ad hoc tasks.
  • Participate in the creation and implementation of a newsletter.

FAQs

What is the duration of the internship?

The internship lasts for 12 months.

What percentage of work hours is expected for this internship?

The workload for the internship ranges from 60% to 100%.

Where is this internship located?

The internship is located in Zurich, Switzerland.

What qualifications are preferred for applicants?

A student or Bachelor in Business Administration is highly desirable.

Is prior experience in digital marketing required?

Basic knowledge of digital marketing is required, and some experience is desirable.

What languages must applicants be fluent in?

Applicants must be fluent in English and German, both spoken and written.

Will there be support for individuals with disabilities during the application process?

Yes, Bayer is committed to providing barrier-free access and support-facilities for individuals with disabilities during the application process and beyond.

What type of tasks will the intern be responsible for?

The intern will support the Digital Marketing Manager, manage website content updates, improve SEO KPIs, assist with localizing brand content, and create reports and data analyses, among other tasks.

Are applications open to individuals of all backgrounds?

Yes, Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression, or any unlawful criterion under applicable law.

How should applicants submit their application?

Interested applicants should submit their application as indicated in the job description, although specific submission instructions were not provided in the text.

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Bayer

Science for a better life

Science & Healthcare
Industry
10,001+
Employees
1863
Founded Year

Mission & Purpose

Bayer is a global enterprise with core competencies in the Life Science fields of health care and agriculture. Our products and services are designed to benefit people and improve their quality of life. At the same time, we aim to create value through innovation, growth and high earning power. Our products help address some of today’s biggest challenges, including global population growth, an aging society and the need to make efficient – and, wherever possible, sustainable – use of natural resources. In line with our mission “Bayer: Science For A Better Life,” we aim to improve people’s quality of life by preventing, alleviating or curing diseases. We also help provide an adequate supply of high-quality food, feed and renewable plant-based raw materials. For these endeavors, we focus on developing and successfully commercializing innovative products and solutions based on scientific knowledge.