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1 x Email Marketing Executive - Based in Claremont WC

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Rentokil Initial

2mo ago

  • Job
    Full-time
    Entry, Junior & Mid Level
  • Customer Relations
    Marketing
  • Cape Town
  • Quick Apply

AI generated summary

  • You need strong email marketing skills, creativity, attention to detail, HTML/CSS knowledge, and proficiency in design software. A marketing degree and A/B testing experience are preferred.
  • You will create and edit engaging email content, support marketing managers, analyze campaign performance, conduct A/B testing, proofread, and ensure brand consistency in all communications.

Requirements

  • Creation of compelling and engaging email content for marketing campaigns that adhere to email marketing best practices.
  • Writing compelling and engaging marketing messages for the products and services as set out in the schedule.
  • Support the Marketing Managers in designing and crafting engaging email content for both internal and external campaigns.
  • Working alongside the email marketing team to Issue email marketing campaigns, working to schedules as set out in each business’s plans.
  • Image editing where necessary for use within email campaigns.
  • Performing analysis of campaigns to improve future email content.
  • Use of A/B Testing to revise email marketing campaigns based on performance indicators.
  • Proofreading and testing all outgoing campaigns to ensure that they are of the highest standards.
  • Working with the PR and Communications Manager to ensure branding guidelines are followed and consistent across campaigns for all businesses.
  • Ensure emails follow best practice in content, layout, tracking and formatting.
  • Ability to work under pressure and to tight deadlines
  • Self-motivated and able to work individually and as part of a team both creatively and professionally
  • A genuine passion for digital marketing, technology and user experience
  • Knowledge of design software including Photoshop (preferable)
  • The ability to work successfully in a team, supporting remote colleagues with campaigns
  • Confidence pitching ideas or giving feedback to senior colleagues and peers based on your knowledge and expertise and work in a collaborative manner
  • Knowledge of GDPR best practices
  • Excellent interpersonal skills
  • The ability to work with own initiative and to work to deadlines
  • Excellent organisation skills
  • Ability to think outside the box and bring new and innovative ideas to the table
  • Willingness to learn and try new things to develop campaigns and personal development
  • Bachelor's degree in marketing, communications, journalism, or a related field/ equivalent qualification
  • A background in Marketing preferable, and ideally, educated to degree level
  • Experience writing effective copy or optimising copy to create compelling campaigns
  • A keen eye for design and great attention to detail
  • Excellent verbal and written communication skills
  • Understanding of HTML and CSS is beneficial
  • Intermediate skills in Google Office / MS Office Suite or equivalent
  • Ability to work under pressure and to tight deadlines

Responsibilities

  • Creation of compelling and engaging email content for marketing campaigns that adhere to email marketing best practices.
  • Writing compelling and engaging marketing messages for the products and services as set out in the schedule.
  • Support the Marketing Managers in designing and crafting engaging email content for both internal and external campaigns.
  • Working alongside the email marketing team to issue email marketing campaigns, working to schedules as set out in each business’s plans.
  • Image editing where necessary for use within email campaigns.
  • Performing analysis of campaigns to improve future email content.
  • Use of A/B Testing to revise email marketing campaigns based on performance indicators.
  • Proofreading and testing all outgoing campaigns to ensure that they are of the highest standards.
  • Working with the PR and Communications Manager to ensure branding guidelines are followed and consistent across campaigns for all businesses.
  • Ensure emails follow best practice in content, layout, tracking and formatting.

FAQs

What is the job title for this position?

The job title is Email Marketing Executive.

Where is this position based?

This position is based in Claremont, WC.

What are the main responsibilities of the Email Marketing Executive?

The main responsibilities include creating compelling email content, supporting marketing managers, issuing email campaigns, performing campaign analysis, and ensuring adherence to branding guidelines.

What skills are required for this role?

Required skills include the ability to work under pressure, effective communication, knowledge of design software, excellent organization skills, and a genuine passion for digital marketing.

Is knowledge of GDPR best practices necessary for this position?

Yes, knowledge of GDPR best practices is necessary.

What qualifications are preferred for applicants?

A Bachelor's degree in marketing, communications, journalism, or a related field is preferred, along with experience in writing effective copy.

Are there opportunities for growth and development in this role?

Yes, there are opportunities for growth and development within the company.

What benefits does the company offer?

The company offers benefits including a contribution to Medical Aid and Pension/Provident Fund.

Is experience with HTML and CSS important for this position?

Understanding of HTML and CSS is beneficial for this position.

Do you offer support for remote work?

Yes, we support remote work in a hybrid format.

Does the company have an Employment Equity policy?

Yes, Rentokil Initial believes in diversity and offers opportunities in compliance with the Employment Equity Act.

Do candidates need to have experience in digital marketing?

A background in marketing is preferable, and experience in writing and optimizing copy for campaigns is essential.

What software skills are required for this role?

Intermediate skills in Google Office / MS Office Suite or equivalent are required, along with knowledge of design software such as Photoshop.

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Rentokil Initial

Global leaders in Pest Control, Hygiene, Plants & Scenting services

Retail & Consumer Goods
Industry
10,001+
Employees
1925
Founded Year

Mission & Purpose

Rentokil Initial plc employs 44,500 people across 83 countries - offering the experience and expertise of a multi-national organisation, whilst delivering services with the agility and characteristics of a local business. As world leaders in Pest Control and Hygiene & Well-being services, we deliver services that protect people and enhance lives, to commercial and private customers worldwide. Rentokil Initial plc is listed on the London Stock Exchange (FTSE 50).