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Account Strategist DACH

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Criteo

1mo ago

  • Job
    Full-time
    Mid & Senior Level
  • Sales & Business Development
    Marketing

AI generated summary

  • You need ad tech experience, strong client management skills, analytical abilities, and proficiency in German and English. Must be self-driven, a team player, and based in Barcelona.
  • You will manage client accounts, optimize campaigns, analyze performance metrics, educate stakeholders, collaborate with teams, negotiate budgets, and present tailored strategies for growth.

Requirements

  • Relevant industry experience, preferably with a background in ad tech or agency, or with direct experience working with Criteo’s advertising solutions (or similar).
  • Good understanding of the digital advertising industry and competitive landscape. Experience with video and/or contextual advertising is preferred.
  • Proven experience in managing and growing client relationships in a fast-paced, innovative and revenue-driven environment
  • Self-driven and highly motivated to provide outstanding service and optimal campaign performance for our clients.
  • Solid track record of analytical, problem-solving and decision-making skills.
  • Strong presentation and organization skills, with persuasive verbal and written communication skills.
  • Great team player, who enjoys collaborating closely with different teams, both locally and remote.
  • Business proficient in German AND English, both spoken and written.
  • Based in Spain, ideally in Barcelona

Responsibilities

  • Provide top-level strategic account management to our advertisers, to ensure customer satisfaction and retention.
  • Develop and cultivate strong and productive partnerships with clients’ stakeholders across all levels, including C-level.
  • Educate our advertisers on Criteo’s technology across different channels (web, app, store) and inventory types (display, video).
  • Monitor and optimize existing campaigns to improve performance for our clients and action growth opportunities to maximize revenue and margins.
  • Analyze a wide range of performance metrics to identify personalized solutions on a client-level and make sure the client’s objectives are reached (COS, CPO, CPCV, ...).
  • Work collaboratively with technical solutions, creative services, data science and other internal teams to ensure excellent client service and mutual team alignment.
  • Plan, forecast and negotiate yearly budgets, along with up-selling Criteo’s new full-funnel solutions, such as our video and contextual campaigns.
  • Prepare and present personalized presentations as part of quarterly business meetings, in which you define long-term action plans together with our clients.

FAQs

What are the primary responsibilities of the Account Strategist in the DACH region?

The primary responsibilities include managing a portfolio of accounts, ensuring customer satisfaction and retention, cultivating partnerships with clients, optimizing campaigns, analyzing performance metrics, collaborating with internal teams, and presenting personalized action plans during quarterly business meetings.

What qualifications are preferred for this role?

Relevant industry experience in ad tech or agency settings, a good understanding of the digital advertising industry, proven experience in managing client relationships, strong analytical skills, and business proficiency in both German and English are preferred qualifications.

Is prior experience with Criteo’s advertising solutions required?

While direct experience with Criteo’s advertising solutions is preferred, it is not strictly required. Candidates with relevant experience in similar advertising technologies are encouraged to apply.

Where is the position based?

The position is based in Spain, ideally in Barcelona.

Are there opportunities for career progression within the company?

Yes, Criteo is committed to creating a place for employees to grow and learn from each other, providing support for their career development and progression.

What benefits does Criteo offer to its employees?

Criteo offers a range of benefits that support physical, emotional, and financial well-being, as well as other valuable perks depending on the country and nature of employment.

Is it necessary to meet all the job requirements listed in the description to apply?

No, Criteo acknowledges that many candidates may not meet every single requirement and encourages individuals to apply if they believe they can bring value to the role, even with different experiences.

What is the company culture like at Criteo?

Criteo promotes a caring culture that values collaboration, inclusivity, and diversity. The company strives to ensure equal treatment and non-discrimination within the workplace.

Does the role require extensive travel?

The job description does not specify travel requirements; however, managing client relationships may occasionally necessitate travel based on client needs and meetings.

How does Criteo approach client retention and account growth?

Criteo focuses on building and maintaining close relationships with clients, optimizing campaigns for better performance, and developing long-term action plans to ensure client satisfaction and business growth.

The future is wide open.

Marketing & Advertising
Industry
1001-5000
Employees

Mission & Purpose

Criteo is a global technology company specialising in digital advertising. They provide personalised advertising solutions to businesses, utilising data analysis and machine learning algorithms to deliver targeted and relevant ads to consumers across various devices and channels. Their ultimate mission is to connect brands with their target audiences, driving engagement, and maximising advertising effectiveness. Criteo's purpose is to empower marketers and advertisers with advanced technology and insights, enabling them to reach the right users at the right time with compelling and personalised advertising messages. By leveraging data-driven advertising solutions, Criteo aims to create meaningful connections between brands and consumers, optimise marketing ROI, and enhance the overall digital advertising ecosystem.

Benefits

  • Flexible Work

    We trust you to choose where you work best, whether it is from home or at the office.

  • Self-Development & Learning Opportunities

    We provide a large panel of learning tools and project opportunities for you to grow personally and professionally during your time with us.

  • Health & Well-being

    We want our employees to be happy and healthy, so we offer plenty of Feel-Good Initiatives to help you unwind and take care of yourself.

  • Supporting Families

    Your personal projects matter to us, and we have developed various initiatives to support parents and family-forming.

  • Belonging & Giving Back

    All our Criteos have embraced our values of Open, Together, and Impactful, so we make it easier for you to give back through social and environmental projects.