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Analytics Manager - Tableau Specialist

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GSD&M

2mo ago

  • Job
    Full-time
    Senior Level
  • Data
    Marketing
  • Austin

AI generated summary

  • You need a related Bachelor's degree, 5+ years in analytics with Tableau, strong analytical and communication skills, familiarity with marketing metrics, and the ability to manage multiple projects.
  • You will create and maintain Tableau dashboards, analyze marketing data, generate reports, collaborate with teams, train users, ensure data quality, troubleshoot issues, and identify optimization opportunities.

Requirements

  • Job Requirements
  • Bachelor's degree in a related field (e.g., Data Science, Analytics, Business, Marketing)
  • 5+ years of experience in analytics or data management, with a focus on Tableau
  • Proficient in Tableau, including dashboard development and data visualization best practices
  • Strong analytical skills and experience conducting data analysis and reporting
  • Ability to communicate complex data insights to non-technical stakeholders
  • Familiarity with marketing performance metrics and key performance indicators (KPIs)
  • Experience with data quality assurance and troubleshooting data-related issues
  • Ability to work collaboratively with cross-functional teams
  • Strong attention to detail and commitment to delivering high-quality results
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment

Responsibilities

  • Design, develop, and maintain interactive Tableau dashboards and reports that deliver actionable insights to stakeholders.
  • Ensure dashboards are visually compelling, user-friendly, and tailored to meet the needs of various teams (e.g., marketing, sales, client services).
  • Conduct in-depth analysis of marketing performance data, including campaign effectiveness, audience segmentation, and market trends.
  • Generate regular and ad-hoc reports to track key performance indicators (KPIs) and provide actionable recommendations.
  • Collaborate with various teams to understand their data needs and translate them into effective Tableau solutions.
  • Provide training and support to team members on Tableau usage and best practices.
  • Ensure data accuracy and integrity by validating data sources and performing routine data quality checks.
  • Troubleshoot and resolve data-related issues in Tableau dashboards and reports.
  • Use data insights to identify opportunities for optimizing marketing strategies and improving campaign performance.
  • Stay updated with the latest Tableau features and industry trends to continuously enhance reporting and analytics capabilities.

FAQs

What is the primary responsibility of the Analytics Manager - Tableau Specialist?

The primary responsibility is to transform complex data into clear, visual insights that drive strategic decision-making, primarily through the development and management of Tableau dashboards and reports.

Is this position exempt or non-exempt?

This position is classified as exempt.

What are the key responsibilities associated with dashboard development?

Key responsibilities include designing, developing, and maintaining interactive Tableau dashboards that deliver actionable insights and ensuring they are visually compelling and user-friendly for various teams.

Is there any travel required for this position?

No, this position requires 0% travel.

Will the Analytics Manager be required to provide training?

Yes, the Analytics Manager will provide training and support to team members on Tableau usage and best practices.

What teams will the Analytics Manager collaborate with?

The Analytics Manager will collaborate with various teams, including marketing, sales, and client services, to understand their data needs and translate them into effective Tableau solutions.

What type of analysis will the Analytics Manager conduct?

The Analytics Manager will conduct in-depth analysis of marketing performance data, including campaign effectiveness, audience segmentation, and market trends.

Where is this position located?

This position is located in Austin.

What is GSD&M’s mission?

GSD&M’s mission is to build First & Only brands, focusing on being the first to do something and the only ones who can do it.

How does the company view teamwork?

The company emphasizes collaboration, as they are humans who like other humans and believe that their ideas can make a difference, shift culture, and inspire change.

Marketing & Advertising
Industry
5001-10,000
Employees
1971
Founded Year

Mission & Purpose

GSD&M is a creatively driven, full-service agency born and raised in Austin, TX. Our strategy? We’re in the business of growing our clients’ businesses and have helped grow some of the world's most successful brands. We’re a full-service advertising agency, but our work goes beyond just making ads. We are a company that uses the power of purpose to drive success with our clients. We partner with our clients to discover, define and articulate their core purpose beyond making money and translate that vision into the marketplace. The return for us? Our work makes a difference for our people, our clients and our communities.