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Assistant Advocacy Manager - Luxury Brands

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L'Oréal

1mo ago

  • Job
    Full-time
    Junior & Mid Level
  • Customer Relations
    Marketing
  • London

AI generated summary

  • You should be social media savvy, know UK influencers, spot trends, foster relationships, analyze results, present well, pay attention to detail, thrive in fast-paced environments, and manage projects independently.
  • You will collaborate with teams, manage agency relationships, oversee campaigns and budgets, analyze reports, maintain influencer databases, and coordinate event schedules.

Requirements

  • Obsessed with all things social with a strong understanding of each platform
  • Have a grasp of UK influencers across top VIP profiles and new up and coming talent
  • Aware of social trends and have your finger on the pulse of big cultural moments
  • Understand what it takes to create new and exciting advocacy moments and how to hype up viral products
  • A creative soul but with an analytical mind who loves to report on key wins & share what is working & what isn’t
  • Enjoy building relationships with talent and know what it takes to foster strong connections
  • Have strong presentation skills and can present with confidence
  • Have a creative eye with attention to detail
  • Ability to work in a fast paced and demanding workplace
  • Excellent team player and willing to pitch in and support the wider team where required
  • Able to work autonomously when managing budgets / excel
  • Confident in managing multiple stakeholders & projects

Responsibilities

  • Work collaboratively with other teams to ensure excellence on integrated plans across engagement touchpoints.
  • Manage the day-to-day relationship with the A&I agency and nurture a strong, collaborative partnership.
  • Drive NPD + Pillar A&I strategy at key times for the brand(s) in collaboration with key stakeholders.
  • Manage seeding campaigns (forecast and order products, manage budget tracker) to support trends, pillars and brand launches.
  • Manage influencer database, identifying new relevant targets.
  • Assist in preparing reports (campaign results, market, consumer & platform trends, influencers IRM) and competitor activity overviews.
  • Organise and manage schedules for the events. Assist in event execution.
  • Own and manage all paid advocacy reporting and budget - controlling files.
  • Own the advocacy budget(s) and be accountable.

FAQs

What is the main responsibility of the Assistant Advocacy Manager?

The main responsibility is to drive the advocacy and consumer engagement strategy for multi-branded campaigns, executing the advocacy strategy across the Luxury Fragrances portfolio.

What skills are required for this role?

Candidates should have a strong understanding of social media platforms, knowledge of UK influencers, analytical skills for reporting, creativity for generating new advocacy moments, strong presentation skills, and the ability to manage multiple stakeholders and projects.

What kind of experience is preferred for applicants?

A background in influencer marketing, social media strategy, and campaign management in the beauty or luxury industry is preferred.

Will I need to manage budgets in this position?

Yes, you will be responsible for owning the advocacy budget(s) and managing all paid advocacy reporting and budget control.

What does L'Oréal offer in terms of employee benefits?

L'Oréal offers a competitive benefits package including discounts on products, private medical and dental insurance, enhanced family leave, mental health support, share options, and learning and development opportunities.

Is event management part of the role?

Yes, organizing and managing schedules for events, as well as assisting in event execution, is a key responsibility of the role.

How collaborative is this position?

This role requires working collaboratively with other teams and managing the day-to-day relationship with the A&I agency, fostering strong partnerships.

What opportunities for professional growth does L'Oréal provide?

L'Oréal offers access to leadership programs, monthly expert talks, and a commitment to skills development, allowing employees to master their roles and grow within the company.

Do you require previous experience in the luxury brand sector?

Previous experience in luxury brands or beauty products is preferred, though related experience in marketing or advocacy can also be valuable.

What is the company culture like at L'Oréal?

L'Oréal values diversity, equity, and inclusion, fostering an environment where all employees' contributions are valued and encouraged, allowing for a wide range of perspectives and ideas.

Retail & Consumer Goods
Industry
10,001+
Employees
1909
Founded Year

Mission & Purpose

L'Oréal is a multinational beauty and cosmetics company that operates in various segments of the beauty industry, including skincare, haircare, makeup, and fragrance. They offer a wide range of beauty products and solutions through their diverse portfolio of brands. L'Oréal's ultimate mission is to provide innovative and superior beauty products that cater to the diverse needs and desires of individuals worldwide. Their purpose is to enhance people's lives through beauty, empowering individuals to express themselves, boost their confidence, and embrace their unique identities. L'Oréal aims to combine science, research, and creativity to deliver high-quality and sustainable beauty solutions that promote inclusivity, diversity, and self-expression. By continuously innovating and staying at the forefront of the industry, L'Oréal strives to shape the future of beauty and contribute to the well-being and self-esteem of consumers globally.