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Associate Brand Manager

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Mondelēz International

1mo ago

  • Job
    Full-time
    Junior Level
  • Marketing
    Product
  • Toronto

AI generated summary

  • You must have a Bachelor’s Degree, 2+ years in marketing, strong analytical and creative skills, project management experience, and the ability to thrive in fast-paced environments.
  • You will implement brand strategy, manage budgets, execute marketing plans, analyze performance, develop innovations, and collaborate with internal and external partners to drive growth.

Requirements

  • A desire to drive your future and accelerate your career and the following experience and knowledge:
  • Delivering results
  • Marketing preferably in the fast-moving consumer goods sector
  • Our brands and business with a clear understanding of our consumers
  • Delivering results autonomously and influencing stakeholders
  • Analytical skills and a creative mindset—a balance of commercial and strategic acumen
  • Presenting a story in an inspiring and convincing manner
  • Project management from design to completion with an action orientation
  • Education / Certifications:
  • Bachelor’s Degree is required
  • Job specific requirements:
  • Minimum of 2 years work experience in a marketing role
  • Ability to thrive in and handle ambiguity & fast paced environment
  • Ability to build and deliver against strict timelines
  • Ability to work collaboratively with a cross functional team

Responsibilities

  • Collaborating with cross-functional global and regional teams, you implement brand strategy that is aligned with our brand vision to drive sustainable growth and to deliver business objectives.
  • You also support profit and loss management and future business development plans and objectives, including new product development and platform opportunities.
  • You will work with others to execute the brand strategy for designated brands, develop product and packaging initiatives, implement pricing strategies, and plan and execute integrated marketing communication and media plans.
  • You will also provide recommendations for integrated commercial plans and provide input and support in the development and execution of marketing plans to ensure they meet revenue, profit targets, sharing objectives and monitoring performance.
  • Based on your strong understanding of consumer insights, brand strategy and positioning, you will help develop integrated marketing communications and 360 degree campaigns.
  • In this role, you will have the opportunity to lead the future of our Confectionery business, working on Canada's favorite brands such as Cadbury, Mini Eggs, Toblerone, Sour Patch Kids & Maynard’s!
  • As a part of this role, you will have the chance to work on a broad scope of projects to build your marketing skills including:
  • Develop and execute marketing and brand strategies in partnership with a team of cross functional partners. Present and share plans with the sales team to ensure commercial alignment and execution.
  • Proactively monitor brand performance along with key competitors across the market. Take key insights to provide recommendations on maximizing growth opportunities and actions to take.
  • Build brand equity in Canada by developing remarkable creative & media working with our agency partners and internal team of experts.
  • Build a pipeline of consumer first and customer centric innovation. Lead development of innovation and renovation alongside cross functional teams.
  • Cultivate strong working relationships with both internal (sales, R&D, operations etc.) and external (agency, packaging designs/suppliers, etc.) partners.
  • Identify and manage the brand’s budget spend to effectively execute plans; Own the overall budget and manage it with key partners.

FAQs

What is the primary responsibility of an Associate Brand Manager at Mondelēz International?

The primary responsibility is to implement brand strategy, drive sustainable growth, support profit and loss management, and assist in new product development and platform opportunities.

What qualifications are required for this position?

A Bachelor's Degree is required, along with a minimum of 2 years of work experience in a marketing role.

Is previous experience in the food industry necessary for this job?

While it is not strictly necessary, experience in a Consumer Packaged Goods (CPG) environment, particularly in food, is considered an asset.

What skills are essential for this role?

Essential skills include delivering results, strong analytical and creative abilities, project management, collaboration across teams, and effective presentation and storytelling skills.

Will I be traveling as part of this job?

Minimal travel is required for this position.

What type of environment does the company promote?

Mondelēz International fosters a flexible work environment emphasizing trust, empathy, and a sense of belonging, encouraging diversity in all areas of activity.

How does the company support diversity and inclusion?

Mondelēz welcomes and encourages applications from people with disabilities and provides accommodations during the selection process.

What kind of projects will I be working on?

You will work on brand strategy, consumer insights, brand building and in-store activation, innovation, and cross-functional leadership.

How is performance monitored in this role?

Performance is monitored through brand performance metrics, competitive analysis, and by providing key insights for growth opportunities.

Is there any relocation support available for this position?

No, there is no relocation support available for this position.

Mondelēz International

We’re a house of incredible brands providing people with the right snack, for the right moment, made the right way.

Retail & Consumer Goods
Industry
10,001+
Employees
2012
Founded Year

Mission & Purpose

Mondelez International is a global snacking company that manufactures and markets a wide range of well-known snack brands. Their portfolio includes iconic brands such as Cadbury, Oreo, Toblerone, Milka, and Trident, among others. Mondelez International's mission is to create delicious moments of joy by offering consumers high-quality and indulgent snacking options. They strive to delight consumers with their products and bring happiness to people's lives through the enjoyment of their snacks. With a commitment to sustainability and community engagement, Mondelez International aims to make a positive impact on society and be a responsible corporate citizen.