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Campaign & Creative Manager, Campaign & Creative Management

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Marketing
  • Toronto

AI generated summary

  • You need 3+ years in digital advertising, client-facing roles, data analysis, brand/media planning, e-commerce, and experience in omni-channel marketing or SEO/SEM.
  • You will manage campaign planning, educate advertisers on policies, consult on creative strategies, troubleshoot issues, and drive data analysis for process improvements.

Requirements

  • 3+ years of digital advertising and client facing roles experience
  • Experience analyzing data and best practices to assess performance drivers
  • Experience with annual brand and media planning
  • Experience in e-commerce or online advertising
  • Experience in omni-channel marketing, search engine marketing or search engine optimization

Responsibilities

  • Manage the planning and delivery of high quality advertiser engagements to educate advertisers on Amazon policies and creative best practices to positively impact campaign performance
  • Project managing the execution of complex advertising campaigns with internal Design, AdOps, Sales, Quality Assurance and Account Management teams as well as external stakeholders
  • Consulting with advertisers on creative strategy using historical advertiser and industry data
  • Manage the troubleshooting of sometimes complex issues surfaced during the campaign life-cycle
  • Dive deep on data to develop and manage process and product improvement projects with internal and external stakeholders to improve cross-vertical/cross-locale efficiency

FAQs

What is the primary focus of the Campaign & Creative Manager role?

The primary focus of the Campaign & Creative Manager role is to manage the planning and delivery of high-quality advertiser engagements that educate advertisers on Amazon policies and creative best practices, while also overseeing the execution of complex advertising campaigns in collaboration with various internal and external stakeholders.

What type of experience is required for this position?

The position requires a minimum of 3 years of experience in digital advertising and client-facing roles, as well as experience analyzing data and best practices to assess performance drivers.

Is there an opportunity for career growth in this role?

Yes, there is significant opportunity for career growth as the role encourages continuous skill development, creativity, and experimentation within the fast-paced environment of Amazon Advertising.

What are the preferred qualifications for this role?

The preferred qualifications include experience in e-commerce or online advertising, and experience in omni-channel marketing, search engine marketing, or search engine optimization.

How does the role support advertiser success?

The role supports advertiser success by providing campaign management, data-driven creative strategy recommendations, and ongoing education to help advertisers grow their business effectively on Amazon.

What can a typical day look like for someone in this position?

A typical day involves project managing campaigns, analyzing creative data, troubleshooting issues, developing recommendations based on historical data, and fostering frustration-free advertiser experiences.

Does Amazon have a commitment to diversity and inclusion?

Yes, Amazon is committed to a diverse and inclusive workplace and is an equal opportunity employer, ensuring no discrimination based on race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected status.

Will I be working independently or as part of a team?

You will be working as part of a team, collaborating with internal Design, AdOps, Sales, Quality Assurance, Account Management teams, and external stakeholders to execute campaigns effectively.

Is there a specific industry experience that is preferred for this role?

Yes, experience in e-commerce or online advertising is preferred for this role, as it aligns closely with the responsibilities and challenges associated with Amazon Advertising.

How does Amazon provide training or education for new hires in this role?

Amazon fosters an environment that thrives on learning, offering continual opportunities for team members to develop their skills through training, collaboration, and hands-on experience in the fast-paced advertising landscape.

The business community for LGBTQ+ professionals, graduates, inclusive employers and advocates for workplace equality.

Technology
Industry
11-50
Employees
2014
Founded Year

Mission & Purpose

myGwork is the largest global platform for the LGBTQ+ business community. Our mission is to make the workplace more inclusive for all by providing individual users and partner organizations access to a wide eco-system of services, including job opportunities, training, mentoring, employer branding, and free community events. Joining the platform is free for individual members, which supports myGwork’s goal of ensuring that the platform's benefits are as accessible and as far-reaching as possible. Corporate members get a tailored service, with carefully curated product packages to help them achieve all their DE&I goals. myGwork organizes two annual events, WorkFair – the largest virtual global career fair for the LGBTQ+ professionals, graduates and students, and WorkPride – a week-long global conference for the LGBTQ+ business community and allies during Pride Month. The company also recently launched the myGwork Academy, delivering practical and relevant LGBTQ+ training education to help create inclusive workplaces for all.