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Campaign Manager, NAMER (GC Expansion)

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Procore Technologies

3mo ago

Applications are closed

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
  • $113.6K - $156.1K

Requirements

  • 4+ years of experience in a SaaS or B2B growth/demand generation marketing capacity
  • Passion for marketing to the customer—focusing on driving growth and retaining revenue
  • Bachelor's Degree in Marketing or Business or comparable education/experience required
  • Hands-on experience creating and executing integrated marketing campaigns across web, email, webinars, events, digital advertising, direct mail, and more
  • Familiarity with CRM systems, marketing automation tools, tracking, and analytics tools
  • Ability to use data and metrics to assess campaign effectiveness, with the ability to make informed decisions and take action based on data-driven insights
  • Outstanding written and verbal communication skills
  • Highly organized and detail-oriented

Responsibilities

  • Work as an individual contributor and as part of a broader campaigns team responsible for designing, developing, and executing high performing marketing campaigns
  • Design new General Contractor customer expansion campaign strategies using ABM best practices, focused on creating an always-on, scalable campaign framework
  • Understand the customer lifecycle and use customer data to align expansion messaging and offers with the right audience
  • Work with customer sales and product marketing teams to coordinate campaign messaging develop new sales plays, offers, webinars and direct mail campaigns
  • Partner with field and event marketing and sales teams to create targeted, geo-based in-person customer experiences that build relationships and contribute to driving ARR
  • Utilize data to understand the success of campaigns, communicate results in routine meetings with sales leadership and identify areas for optimization
  • Own the customer cross-sell and upsell pipeline outcomes to ensure revenue goals are met

FAQs

What is the primary responsibility of a Campaign Manager, NAMER (GC Expansion) at Procore?

The primary responsibility is to oversee customer expansion marketing activities for the US and Canada General Contractor audience segments, focusing on generating cross-sell and upsell pipeline to help achieve the company's revenue targets.

What teams will the Campaign Manager collaborate with?

The Campaign Manager will work closely with Sales, Product Marketing, Digital Marketing, Operations, and other Revenue teams as part of the NAMER Campaigns team.

What qualifications are required for this position?

Applicants should have 4+ years of experience in a SaaS or B2B growth/demand generation marketing capacity, a Bachelor's Degree in Marketing or Business (or equivalent experience), hands-on experience with integrated marketing campaigns, familiarity with CRM and marketing automation tools, strong data analysis skills, and outstanding communication skills.

Where is this position based?

The position can be based out of any of Procore's US office locations or can be performed remotely within the US.

What marketing strategies will the Campaign Manager need to develop?

The Campaign Manager will need to design campaign strategies using ABM (Account-Based Marketing) best practices focused on creating an always-on, scalable campaign framework.

How will the effectiveness of campaigns be measured?

The Campaign Manager will utilize data and metrics to assess campaign effectiveness and communicate results in routine meetings with sales leadership, identifying areas for optimization based on insights gathered.

What kind of compensation and benefits does Procore offer for this role?

The base pay range for the role is $113,560 - $156,145, with eligibility for bonus incentive compensation. Procore also provides a comprehensive benefits package, including generous paid time off, healthcare coverage, and career enrichment programs.

What is Procore's company culture like?

Procore fosters a culture where employees are encouraged to own their work while being provided resources to explore new ideas. The company values diversity and inclusivity, welcoming builders of all backgrounds, and maintains an environment free from discrimination.

How can candidates stay informed about new job opportunities at Procore?

Candidates can join the Procore Talent Community to receive updates and be among the first to hear about new roles.

Procore Technologies

Connecting the people who build the world on a single global platform. Be a #Groundbreaker

Technology
Industry
1001-5000
Employees
2002
Founded Year

Mission & Purpose

Procore Technologies, Inc. (NYSE: PCOR) provides cloud-based construction software to clients across the globe. Using its award-winning suite of project management tools, hundreds of thousands of registered Procore users manage all types of construction projects, including industrial plants, office buildings, apartment complexes, university facilities, retail centers, and more. Every day, we speak to construction firms that still heavily rely on paper-based documentation, email chains, and spreadsheets to manage their projects. Our goal is to help construction professionals increase their project success by simplifying project management with powerful collaborative software. Procore helps firms drastically increase project efficiency and accountability by streamlining and mobilizing project communications and documentation. This real-time data and accessibility minimize costly risks and delays—ultimately boosting profits.

Benefits

  • Employee Enrichment Program

    With classes and programs for personal and professional development.

  • Values-Driven Paid Time Off

    Based on openness, ownership and optimism – take the time you need when you need it.

  • Family Building Benefits

    Including fertility treatments (with some medical plans) and cash benefits to support adoption and surrogacy for all eligible U.S. employees.

  • Physical and Mental Wellness Support

    With comprehensive healthcare benefits, long-term disability, life insurance and other resources.

  • Procore Perks

    A reimbursable stipend for purpose-driven goods and services that support work/life well-being and physical and financial wellness.