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Category Manager, Youtube

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Google

1mo ago

  • Job
    Full-time
    Mid & Senior Level
  • Consulting
    Sales & Business Development
  • Mumbai

AI generated summary

  • You need a Bachelor's, 4 years in digital content/media, 3 in media/e-commerce, strong research and communication skills, plus problem-solving experience in consulting or business development.
  • You will drive YouTube shopping adoption in India, analyze performance data, collaborate with teams, shape GTM strategies, and build relationships with partners and agencies to identify new opportunities.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience working in digital content/media, sales, business development, or consultative role.
  • 3 years experience in media/ e-commerce industry
  • 4 years of experience in e-commerce, consulting firm, or internet strategy, industry or market research, and business analytics
  • Experience in researching consumer trends, competitor strategies and industry developments to keep category offerings relevant. Passion for the new media and e-commerce industry.
  • Excellent communication skills to formulate and articulate contractual, technical, financial, and value points with partners and internal Google teams.
  • Excellent attention to detail, with a creative, open-minded, persistent, and collaborative understanding of Google products.
  • Excellent consultation and problem solving skills for external stakeholders. Experience working in Business Development, Project Management, Program Management or Product Management roles.

Responsibilities

  • Drive adoption of YouTube shopping in India market with ownership of critical Business metrics (GMV and Earning channels). Own relationship with external partners to jointly build business plans, support execution and share on creator and content dimensions.
  • Analyze campaign performance, business data, video commerce market reports, and KPIs to inform market shopping strategies.
  • Collaborate across various cross-functional teams to bring the best of YouTube to partners and keep our Cross-functional (XFN) teams updated on partner and market developments to aid decision making.
  • Support development of GTM strategy and long-term strategies across product categories aligned with overarching business goals.
  • Develop knowledge of the market segment and global events, and continually monitor competitor efforts, develop and build relationships with commerce-focused agencies to help them succeed on YouTube, and develop new business opportunities.

FAQs

What are the minimum qualifications required for this role?

The minimum qualifications include a Bachelor's degree or equivalent practical experience, 4 years of experience in digital content/media, sales, business development, or a consultative role, and 3 years of experience in the media/e-commerce industry.

Are there any preferred qualifications for this position?

Yes, preferred qualifications include 4 years of experience in e-commerce, consulting, or market research and business analytics, experience in researching consumer trends and competitor strategies, excellent communication and consultation skills, attention to detail, and experience in Business Development, Project Management, or Product Management roles.

Where will this job be located?

The position can be based in either Mumbai, Maharashtra, India, or Gurugram, Haryana, India, depending on your preferred working location.

What is the focus of the Category Manager role?

The focus of the Category Manager role is to grow and manage a video commerce venture on YouTube, drive adoption of YouTube shopping in the Indian market, and ensure that partners achieve their on-platform goals.

What will my responsibilities include in this role?

Responsibilities include driving YouTube shopping adoption, analyzing campaign performance and business data, collaborating with cross-functional teams, supporting the development of go-to-market strategies, and building relationships with commerce-focused agencies.

What kind of background should I have to be successful in this role?

A successful candidate should have experience in digital content/media, e-commerce, or consulting, along with strong analytical skills, excellent communication abilities, and a passion for the new media and e-commerce industry.

Will I be working with external partners?

Yes, you will own relationships with external partners to jointly build business plans, support execution, and share insights on creator and content dimensions.

Is there a focus on analytics in this role?

Yes, the role requires analyzing campaign performance, business data, video commerce market reports, and KPIs to inform market shopping strategies.

What team will I be working with at YouTube?

You will be working in the Creator and Shopping team within YouTube partnerships, collaborating with various internal teams to enhance partner experiences on the platform.

Does Google provide equal employment opportunities?

Yes, Google is committed to equal employment opportunity and considers applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status.

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