FAQs
What are the key responsibilities of a Consumer Engagement Manager?
The key responsibilities of a Consumer Engagement Manager include managing and executing Monster Energy’s brand portfolio sampling and local marketing initiatives, overseeing a team of part-time Ambassadors, conducting in-market coaching, merchandising, and sampling support, and contributing to the local "Marketing Plan".
Who does the Consumer Engagement Manager report to?
The Consumer Engagement Manager reports to the Regional Field Manager.
How much time should the Consumer Engagement Manager spend in the market with their teams?
The Consumer Engagement Manager should spend 70% of their time in the market with their teams.
What are some of the administrative responsibilities of the Consumer Engagement Manager?
Some of the administrative responsibilities of the Consumer Engagement Manager include scheduling and recaps of sampling and local marketing initiatives.
How does the Consumer Engagement Manager contribute to local market sampling opportunities?
The Consumer Engagement Manager is responsible for cultivating additional local market sampling opportunities and contributing to the local "Marketing Plan" to shape the greater local Marketing plan.