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Designer, Web Presence (Growth & SEO)

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Stripe

24d ago

  • Job
    Full-time
    Senior Level
  • Marketing
    Design
  • Toronto

AI generated summary

  • You should have 5+ years in design, a strong portfolio with SEO projects, strategic thinking, A/B testing experience, attention to detail, design expertise, and excellent communication skills.
  • You will design and optimize landing pages, create interactive tools, collaborate with teams, track performance metrics, refine design systems, conduct tests, and manage growth processes.

Requirements

  • 5+ years of relevant design experience at a tech, product-driven company, focusing on interactive content and growth
  • Strong portfolio showcasing interactive content design, SEO projects, and growth outcomes
  • Proven record in strategic thinking and decision-making based on data and user insights
  • Extensive experience with SEO and website design principles, A/B testing, and conversion rate optimization
  • Meticulous attention to detail and strong problem-solving abilities
  • Expert understanding of the formal elements of design, including typography, layout, balance, and proportion
  • Methodical and structured approach
  • Excellent communication skills and ability to collaborate effectively in a cross-functional environment

Responsibilities

  • Design and optimize organic landing pages for stripe.com to improve search visibility and user engagement
  • Design and develop interactive content tools (e.g., calculators, generators, templates) that provide utility to prospective businesses. Ensure the accuracy and reliability of these interactive tools, maintaining a high level of quality and attention to detail
  • Create visually engaging and user-friendly designs that align with Stripe’s brand standards
  • Collaborate with Product Marketing, Growth, and other cross-functional teams to understand user needs and behaviors, provide design solutions based on those insights, and to ensure the interactive content meets both business objectives and user needs
  • Track and report on key performance indicators related to interactive content, providing insights to leadership on its impact on growth
  • Create and refine design systems to optimize the website for SEO and growth
  • Conduct and analyze A/B and multivariate tests from a design perspective, implementing improvements based on findings, and analyze results to iterate and improve interactive content
  • Implement and manage a growth process that drives key business metrics such as conversions, customer acquisition, and user engagement across our web presence

FAQs

Do we support remote work?

Yes, we support remote work in a hybrid format, with the expectation that office-assigned employees spend at least 50% of their time in the office.

What is the minimum experience required for this role?

The minimum requirement is 5+ years of relevant design experience at a tech, product-driven company, focusing on interactive content and growth.

Is there a specific focus for the design work in this role?

Yes, the role specifically focuses on enhancing Stripe’s organic search presence and user engagement through strategic design and content creation.

What qualifications are preferred for this position?

Preferred qualifications include knowledge of software engineering workflows, experience with user research, understanding of SEM and digital marketing, and experience designing for international experiences.

What are the key responsibilities of this role?

Key responsibilities include designing and optimizing organic landing pages, creating interactive content tools, collaborating with cross-functional teams, tracking performance indicators, and conducting A/B testing for continuous improvement.

What types of projects will the designer work on?

The designer will work on projects that include optimizing landing pages, developing interactive tools, and creating engaging designs that align with Stripe’s branding.

Is there an emphasis on collaboration in this position?

Yes, strong collaboration with Product Marketing, Growth, and other cross-functional teams is essential to understand user needs and provide effective design solutions.

How does this role contribute to Stripe's mission?

This role contributes to Stripe's mission by enhancing organizational design and user engagement, which ultimately drives growth and supports the goal of increasing the GDP of the internet.

What is the salary range for this role?

The annual US base salary range for this role is $152,700 - $229,100, with factors such as experience and location influencing the specific salary offered.

What benefits are included with this position?

Additional benefits may include equity, company bonuses, a 401(k) plan, medical, dental, and vision benefits, as well as wellness stipends.

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Stripe

Help increase the GDP of the internet.

Technology
Industry
1001-5000
Employees
2010
Founded Year

Mission & Purpose

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Headquartered in San Francisco and Dublin, the company aims to increase the GDP of the internet.