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Digital Marketing Executive

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ecocareers

2mo ago

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
  • Cambridge

AI generated summary

  • You should have digital marketing experience in professional services, strong SEM, SEO, PPC skills, excellent writing, project management abilities, CRM knowledge, and design tool familiarity.
  • You will advise teams on digital marketing, support campaigns, monitor performance, enhance online presence, implement social media strategies, create content, and build stakeholder relationships.

Requirements

  • A number of years of experience in professional services or real estate agency marketing
  • Strong experience in digital marketing channels such as SEM, SEO, PPC
  • Experience of social media scheduling platforms; video production; email marketing
  • Strong English writing skills essential for social media and email content
  • Excellent interpersonal and communication skills, stakeholder management and project management; ability to influence senior stakeholders
  • Strong planning and organisational skills; ability to manage multiple projects concurrently and efficiently, and often to tight deadlines
  • Educated to degree standard or equivalent
  • Good IT skills and quick to learn new systems. Experience in using a CRM system a plus (Hubspot preferable).
  • Experience using InDesign, PlayPlay and Canva a plus.

Responsibilities

  • Providing advice to the residential and operational living teams on all digital aspects of marketing activity
  • Support the marketing manager in digital deliverables of agreed marketing campaigns
  • Monitoring the Bidwells presence on property portals to recommend improvements, and prepare performance reports for clients
  • Review creative assets, ensuring the teams are following the firm’s brand guidelines across all channels
  • To work with the Head of Digital to analyse marketing performance metrics, providing insights to make data-driven decisions
  • Continuously monitor and improve campaign performance to support lead generation
  • Identifying opportunities in the market to raise the profile for the residential and operational living teams
  • Continually track online trends, and make suggestions for creative content opportunities
  • Implementing social media campaigns for the teams utilising the full suite of social media platforms
  • Develop creative campaigns for brand awareness; lead generation; Account Based Marketing (ABM), etc
  • Creating and editing website and email content, for properties, insights and events
  • Liaise and build relationships with internal and external stakeholders

FAQs

What is the job title for this position?

The job title is Digital Marketing Executive.

Where is this position located?

This position is located in Cambridge.

What type of contract is offered for this position?

This is a permanent contract.

What are the working hours for this role?

The working hours are full time, 37 hours per week.

What experience is required for this position?

A number of years of experience in professional services or real estate agency marketing is required, along with strong experience in digital marketing channels such as SEM, SEO, and PPC.

Is experience with social media platforms necessary for this role?

Yes, strong experience with social media scheduling platforms and email marketing is necessary.

What skills are necessary for this position?

Necessary skills include strong English writing skills, excellent interpersonal and communication skills, and strong planning and organizational skills.

Will there be opportunities for professional development?

Yes, the company offers continuous learning, study support, and promotion opportunities.

What benefits are provided to employees in this role?

Benefits include a competitive salary, up to 8% matched pension, private medical, medicash plan, lifestyle discounts, and enhanced family leave policies.

Is there an emphasis on company culture?

Yes, Bidwells promotes an inclusive, entrepreneurial culture where employees are given autonomy and encouraged to share their ideas.

Does Bidwells consider flexible working requests?

Yes, flexible working requests are considered from day one.

What tools and software experience is preferred for applicants?

Experience with CRM systems (Hubspot preferred), InDesign, PlayPlay, and Canva is a plus.

What kind of campaigns will the Digital Marketing Executive support?

The Digital Marketing Executive will support end-to-end digital marketing campaigns for Residential and Operational Living marketing efforts.

What role do insights from marketing performance metrics play in this position?

Insights from marketing performance metrics are essential for making data-driven decisions and continuously improving campaign performance to support lead generation.

Is a degree required for this position?

Yes, candidates should be educated to degree standard or equivalent.

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Mission & Purpose

Ecocareers provides a specialized job search for careers that make a difference. Launched in 2023, the site has already helped hundreds of thousands of job seekers find work in the sustainability sector. It's trusted by leading organizations pioneering sustainability, such as Springer Nature Group, Resource Environmental Solutions LLC, The Nature Conservancy, and the IPCC (The Intergovernmental Panel on Climate Change).