FAQs
What are the primary responsibilities of a Digital Marketing Manager at Tommy Bahama?
The primary responsibilities of a Digital Marketing Manager at Tommy Bahama include managing PPC digital marketing programs, developing and executing the digital marketing strategy, and working cross-functionally with various teams to drive traffic and revenue.
Who does the Digital Marketing Manager work with at Tommy Bahama?
The Digital Marketing Manager works cross-functionally with Marketing, Creative Services, E-Commerce, Retail, and Food & Beverage teams at Tommy Bahama.
What are the key objectives of the digital marketing strategy for Tommy Bahama?
The key objectives of the digital marketing strategy at Tommy Bahama are to drive traffic and revenue in support of omni-channel objectives, including e-commerce, retail stores, and restaurants.
What qualifications are required for the position of Digital Marketing Manager at Tommy Bahama?
Qualifications for the position of Digital Marketing Manager at Tommy Bahama may include a Bachelor's degree in Marketing or related field, experience managing PPC digital marketing programs, and a strong understanding of digital marketing strategies.