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Digital Service Content Creator

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IG Group

4d ago

  • Job
    Full-time
    Mid Level
  • Johannesburg
  • Quick Apply

AI generated summary

  • You must have strong product knowledge, superb writing skills, be data-driven, proficient in multimedia, organized, able to multitask, and genuinely champion the client experience.
  • You will create client content across channels, propose innovative solutions, coordinate localization, shape content roadmaps, and measure the success of digital self-service interactions.

Requirements

  • Strong knowledge of IGs products, platforms, processes, and systems
  • Be engaged, proactive, and keen to improve the client experience
  • Superb written communication skills, and have the ability to adapt content to cater to clients’ needs and experience
  • Highly data driven, to both prioritise content improvements that deliver the best value towards our goals, and to prove success through measuring increases in digital self-service that are attributable to your content performance
  • Strong awareness of the best multimedia format to help clients and internal users understand digest our content, such as images, gifs or videos
  • Exceptional organisational skills, to co-ordinate the different streams of work, and various processes
  • Ability to multitask and prioritise in accordance with changing business needs
  • Genuinely and demonstrably champion the client, deliver at pace, lead and inspire, think big and raise the bar.

Responsibilities

  • Create client-facing content across a range of channels: Help & Support, Shelf, chatbot conversations, and seasonal & surge messaging
  • Propose and implement new and innovative ways to surface content to clients proactively and frictionlessly
  • Help co-ordinate localisation of content across different regions/languages
  • Help shape the content roadmap for all external client support content
  • Measure success of client-facing support content performance, specifically around increasing quality digital self-service interactions, as a proportion of overall client service interactions

FAQs

What is the role of a Digital Service Content Creator at IG Group?

The Digital Service Content Creator creates engaging and effective support content to increase digital self-service interactions among clients.

What kind of content will I be creating in this role?

You will create client-facing content across various channels, including Help & Support, Shelf, chatbot conversations, and seasonal & surge messaging.

Is prior knowledge of IG's products required for the role?

Yes, strong knowledge of IG's products, platforms, processes, and systems is essential for this role.

How will I measure the success of the content created?

Success will be measured by evaluating the performance of client-facing support content, particularly by tracking increases in digital self-service interactions as a proportion of overall client service interactions.

What are the essential skills needed for this position?

Candidates need superb written communication skills, a data-driven mindset, strong organizational skills, and the ability to multitask and prioritize.

What kind of work environment can I expect?

You will work in a hybrid format, which offers a combination of remote work and in-office collaboration, fostering diversity, flexibility, and a close connection among team members.

Does IG Group value diversity in the workplace?

Yes, IG Group is committed to building a diverse workforce and welcomes individuals from various backgrounds to bring fresh perspectives to the business.

What is the main goal of the Digital Service Content Creator?

The main goal is to enhance the client experience by driving more effective digital self-service interactions, making it easier for clients to find the information they need.

How many positions are available for this role?

There is one opening for the Digital Service Content Creator position.

Can I apply if I’m from a different background than what is typically represented in the fintech industry?

Yes, IG Group encourages applications from individuals of any age, ethnicity, culture, faith, gender identity or expression, sexual orientation, or physical capacity, as diverse perspectives contribute to the company's success.

Finance
Industry
1001-5000
Employees

Mission & Purpose

We’ve been at the forefront of trading innovation since 1974, taking on the challenge to deliver an unmatched experience for our clients and raise the bar for tomorrow’s opportunities. Today, we’re a global fintech company incorporating the IG, tastytrade, IG Prime, Spectrum and DailyFX brands, with a presence in 20 countries across five continents – Europe, North America, Africa, Asia-Pacific and the Middle East. We’re an organisation of positive problem-solvers, united and inspired by our purpose, which is to power the pursuit of financial freedom for the ambitious. Our award-winning products and platforms empower go-getters the world over to unlock opportunities around the clock, giving them access to over 19,000 financial markets. Today, more than 400,000 clients call IG Group home. IG Group Holdings plc is an established member of the FTSE 250 and holds a long-term investment grade credit rating of BBB- with a stable outlook from Fitch Ratings.