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Freelance Art Director

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
    Design
  • Toronto

AI generated summary

  • You need 4-5 years of art direction/design experience, Adobe Suite proficiency, strong organizational skills, and a passion for digital design trends. A portfolio is essential.
  • You will create and execute campaign concepts, develop designs, ensure brand adherence, collaborate with teams, translate ideas into visuals, and mentor junior staff.

Requirements

  • 4-5 years of Art direction and/or design experience in a related agency or department (advertising, PR, digital, social media, and/or publishing/content)
  • Art education in advertising design and conceptual thinking is preferred
  • Ability to work quickly, efficiently, and accurately within all required aspects of the Adobe Creative Suite (Photoshop, InDesign, Illustrator) as well as presentation tools such as PowerPoint and Google Slides
  • Must be self-motivated, hard-working, well-organized, and resilient to ever-changing timelines, requests, and deliverables
  • Must be passionate about design in the digital and social space, with an understanding of platforms and formats such as Instagram, Pinterest, Facebook, Twitter, TikTok, AR and VR
  • Ongoing drive to understand emerging techniques, trends and philosophies in design, technology, interaction, social media and storytelling through content
  • Strong writing and verbal communication skills
  • Must have a portfolio (share anything that conveys the way you think or approach assignments, even if it was never produced; we like chicken scratches)

Responsibilities

  • Crafting stories and building brands through campaign-level thinking and execution
  • Ongoing development of new ideas, creative concepts, and design solutions
  • Creation of production-ready designs and layouts, establish the look/tone/feel for campaigns and executions and convey ideas through well-designed presentations
  • Ensure all visual design adheres to existing brand guidelines
  • Work with creative directors, copywriters, producers, clients, and other team members to flesh out the creative development of ideas and tactical executions
  • Translate video story ideas into visual approaches through storyboards, framing, location scouting, set design and wardrobe recommendations, etc.
  • Develop original concepts across print, digital, social and video disciplines and see through to completion
  • Mentor junior staff

FAQs

What is the job title for this position?

The job title is Freelance Art Director.

What kind of experience is required for this role?

A minimum of 4-5 years of art direction and/or design experience in a related agency or department is required.

Is there a specific educational background preferred for applicants?

An art education in advertising design and conceptual thinking is preferred for this position.

What software should applicants be proficient in?

Applicants should be proficient in the Adobe Creative Suite (Photoshop, InDesign, Illustrator) and presentation tools such as PowerPoint and Google Slides.

Will this role involve mentoring junior staff?

Yes, one of the responsibilities of this position is to mentor junior staff.

What skills beyond design are important for this role?

Strong writing and verbal communication skills are important for this role, in addition to design expertise.

Is a portfolio required for application?

Yes, applicants must have a portfolio that showcases their thinking or approach to assignments, even if some work was never produced.

Are there any bonus skills that could enhance an application?

Yes, bonus skills such as video, animation, photography, retouching, filmmaking, UX/UI, and HTML are advantageous.

What industries do the clients represent?

The clients include a diverse range of industries such as fast food (McDonald's), automotive (Chevrolet), and consumer goods (Mondelez, including OREO).

Does Weber Shandwick have a commitment to diversity and inclusion?

Yes, Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer and is committed to a diverse and inclusive workplace.

We are the in-culture communications agency.

Entertainment & Media
Industry
1001-5000
Employees

Mission & Purpose

Weber Shandwick is the earned-first global communications agency. Led by world-class strategic and creative thinkers and activators, Weber Shandwick has won some of the most prestigious awards in the industry, including being named to Ad Age’s A-List in 2020 and Best Places to Work in 2019. Weber Shandwick was also awarded PR Agency of the Year by Campaign US in 2021, honored as PRovoke’s Global Agency of the Decade in 2020 and ranked #1 on PRovoke’s Global Creative Index in 2021 and 2022. Additionally, the firm was named PRWeek’s Global Agency of the Year in 2015, 2016, 2017 and 2018 and was awarded PRWeek’s Purpose Agency of the Year in 2020 and 2021. Cumulatively, the firm has earned more than 150 Lions at the Cannes Lions International Festival of Creativity. Weber Shandwick also received Honorable Mention (and the only PR agency) on the Gartner Magic Quadrant for Global Marketing Agencies in 2021. Part of the Interpublic Group (NYSE: IPG), Weber Shandwick is the anchor agency within The Weber Shandwick Collective – the strategic communications and consulting network.