FAQs
What is the primary function of the Global CRM Manager at Amplifon?
The Global CRM Manager is responsible for driving a customer-driven culture across the company by envisioning the complete end-to-end customer journey and managing client-focused initiatives from ideation through development and execution.
What qualifications are required for the Global CRM Manager position?
A university degree in Business Administration, marketing, communication, or management engineering is required. Additionally, at least 7 years of experience in the CRM area, ideally with an international scope, is necessary.
What key responsibilities does the Global CRM Manager have?
Responsibilities include setting up the CRM strategy, supporting country go-to-market initiatives, continuous optimization of CRM performance, monitoring metrics, enhancing CRM skills in countries, collaborating with marketing stakeholders, and utilizing CRM enablers such as customer segmentation and analytics.
What skills are essential for a Global CRM Manager?
Essential skills include knowledge of marketing and CRM best practices, data and analytics proficiency, strong relationship and communication skills, and the ability to work with cross-functional teams.
What type of work environment does Amplifon promote?
Amplifon promotes a Winning Culture and offers a hybrid working policy, allowing employees to work remotely for 9 days a month from a flexible work environment.
Where is the workplace located for this position?
The workplace is located at Via Ripamonti 133, 20141, Milan, Italy.
Is fluency in any specific language required for this role?
Yes, fluency in English is required for the Global CRM Manager position.
What is the importance of monitoring CRM performance in this role?
Monitoring CRM performance is crucial to identify growth opportunities, optimize conversion funnels, maximize ROI, and ultimately contribute to total revenues.
How does the Global CRM Manager contribute to team development?
The Global CRM Manager is responsible for upskilling team capabilities, innovating culture and operating models, and creating a CRM community across different countries.
What kind of projects will the Global CRM Manager support?
The Global CRM Manager will collaborate with key stakeholders to launch innovative projects that integrate and support the testing and launch phases of marketing initiatives.